HomeMy WebLinkAboutAgenda - 12/11/2008 - 6f lateORANGE COUNTY
BOARD OF COMMISSIONERS
ACTION AGENDA ITEM ABSTRACT
Meeting Date: December 11, 2008
Action Agenda
Item No. ~ --F
SUBJECT: West Ten Fund-Raising Contract
DEPARTMENT: Parks and Recreation
PUBLIC HEARING: (Y/N) No
ATTACHMENT(S):
Proposed Services Agreement
2008 Marketing Brochure
(Under Separate Cover)
INFORMATION CONTACT:
Lori Taft, 245-2660
Brad Broadwell, 245-2325
PURPOSE: To consider approval of a contractual arrangement with a professional fundraiser
to market the West Ten Soccer Center to potential financial partners.
BACKGROUND: Construction of the soccer fields at the park were finished this past July.
Completion of the remainder of the project is imminent and the Center is projected to open in
August 2009. In October 2007 the Board authorized staff to develop a partnership between
Orange County and Sports Endeavors as well as other community entities willing to financially
contribute to the cost of operating the facility in exchange for certain benefits. The Board may
recall that Sports Endeavors' $150,000 offer included an additional $150,000 "challenge" to be
matched by other community businesses.
At the April 8, 2008 meeting the Board authorized the distribution of a marketing packet with
the intent to solicit additional community partners to fulfill Sports Endeavors challenge grant.
Funds raised with this effort would be in exchange for "naming rights" for the center and for
individual facilities within the center. Staff distributed the packet and engaged in follow up
discussions with several prospective partners. To date these efforts have been unsuccessful
in securing financial commitments with which to match the challenge grant.
Recently staff met with Diane Reynolds, a fund developer, who has experience in this field
including fundraising for the Koka Booth Amphitheatre. Staff is proposing Orange County
contract with Ms. Reynolds to develop partnerships for the West Ten Soccer Center. Her fees
for this service would be based on a percentage of funds raised and would be paid from
incoming sponsorship funds. A list of entities to be solicited would be pre-approved by the
Manager's office. The timeline for Ms. Reynolds services would begin with approval of this
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agenda item and would conclude fundraising efforts by the end of April 2009. Contracts
covering sponsorships secured would be reviewed by the County Attorney and brought to the
Board for approval. A services agreement for Ms. Reynolds outlining the scope of services and
fees is attached for consideration.
FINANCIAL IMPACT: $150,000 in revenue is the target for this contract. If successful this
would match the $150,000 challenge grant offered by Sports Endeavors for a total net gain of
$300,000. Fees payable for the fund raising contract, if fully earned, would not exceed
$30,000 and would be paid from incoming sponsorship monies earned. If no funds were
raised no fees would be paid to the contractor.
RECOMMENDATION(S): The Manager recommends the Board approve the contract with
Diane Reynolds for fundraising services and authorize the Manager to sign pending review by
the County Attorney.
NORTH CAROLINA
ORANGE COUNTY
SERVICES AGREEMENT
3
THIS AGREEMENT, is made and entered into this day of
December, 2008 by and between Orange County, North Carolina (the
"County") party of the first part; and Diane Reynolds (the "Provider"),
party of the second part;
W I T N E S S E T H:
For the purpose and subject to the terms and conditions
hereinafter set forth, the County hereby contracts for the services of
the Provider, and the Provider agrees to provide the services to the
County in accordance with the terms of this Agreement.
I. TERM:
December 11th, 2008 through June 30, 2009
II. MAXIMUM AMOUNT PAYABLE
The Maximum Amount payable to Provider under this Agreement shall be:
Thirty Thousand Dollars and 00/100 ($30,000).
III. SERVICES
1. Provider agrees to provide the following services and duties:
Provider shall identify potential sponsors, contact potential
sponsors and negotiate sponsorship agreements with sponsors of the West
Ten Soccer Center as described more fully on Exhibit A which is
attached to this Agreement and incorporated herein by reference to the
same (the "Services"). Prior to contacting any potential sponsor
regarding a sponsorship opportunity pursuant to this Agreement,
Provider shall present a list of potential sponsors for review and
written approval from the County Manager (the "Approved Sponsorship
List"). The Approved Sponsorship List may be revised to include
additional potential sponsors during the term of this Agreement only if
any and all such additions are approved in writing in advance by the
County Manager. Provider shall not contact any entity not included on
the Approved Sponsor List regarding sponsorship of the West Ten Soccer
Center. No commission payments shall be made to Provider pursuant to
this Agreement for any sponsorship agreement procured from or on behalf
of any entity that is not included on the Approved Sponsorship List.
4
The sponsorship opportunities offered to potential sponsors by
Provider hereunder shall be in the form of advertising signs located
within the west Ten Soccer Center. Provider understands and agrees
that the specifications of such signs including the size, number, type
and height of such signs are limited by County regulations, including,
but not limited to the County's Zoning Ordinance (collectively referred
to herein as the "County Regulations.") Provider bears the- burden of
knowing the limits and restrictions imposed by County Regulations on
signage at the West Ten Soccer Center. Provider shall not receive any
commission payments hereunder for any sponsorship agreement that calls
for signage in violation of County Regulations.
Provider shall not sub-contract out any of the services provided
for in this Agreement without prior written approval of the County.
County agrees to assist Provider in the provision of the Services
as set forth on Exhibit A.
IV. PAYMENT
Provider shall submit an invoice for Services rendered. The
invoice shall contain Provider's name and federal tax identification
number and shall be signed and dated by Provider. The County will make
payments to Provider upon the occurrence of both of the following: (1)
receipt of and approval of the invoice by the Financial Services
Department and the Recreation and Parks Department, and (2) upon
receipt of a written and legally binding sponsorship offer in the form
of an sponsorship agreement executed by the potential sponsor. The
sponsorship agreement shall be developed by Provider and County and
approved by the County Attorney's Office prior to sponsor presenting
any such sponsorship agreement to the County.
Provider shall be paid commission on each sponsorship agreement
she delivers to the County in accordance with the terms of this
Agreement if the sponsorship agreement is a valid and binding offer
from the potential sponsor that is not revoked by the sponsor prior to
the County taking action on the offer. The commission due Provider
under this Agreement will be paid to provider whether or not the County
accepts the particular sponsorship offer or executes a sponsorship
agreement with the potential sponsor if the other terms of this
Agreement have been fully satisfied.
Provider
percentage of
sponsors. The
shall be paid a commission based on a sliding scale
the value of sponsorship agreements executed by potential
sliding scale percentages are as follows:
Amount of Sponsorship Amount of Commission Owed To Provider
5
$0.00-$20,000
$20,001-$80,000
$80,001-$120,000
$120,001-$150,000
$150,000 +
13% of Total Sponsorship
15% of Total Sponsorship
18% of Total Sponsorship
20% of Total Sponsorship
Not to exceed $30,000
County shall pay Provider commissions owed within 30 days of
Provider presenting a binding sponsorship offer in the form of an
executed sponsorship agreement from a potential sponsor. Provider
shall submit all sponsorship offers to County no later than April 30,
2009 to be eligible to receive commission payments from the County
under this Agreement. County may accept, and pay provider commission
for, sponsorship offers procured by Provider after April 30, 2009 in
its sole discretion.
County shall pay Provider all commissions she is entitled to no
later than 60 days after this Agreement has been terminated. Provider
shall not be reimbursed by County for any expenses, such as mileage,
phone bills, incidental costs, etc., incurred by Provider in performing
the Services.
V. RELATIONSHIP OF PARTIES
Provider is an independent contractor of the County. Provider
represents that she has or will secure, at her own expense, all
personnel required in performing the Services under this Agreement.
Such personnel shall not be employees of or have any contractual
relationship with the County. All personnel engaged in work under this
Agreement shall be fully qualified and shall be authorized or permitted
under state and local law to perform such services. It is further
agreed by Provider that she shall obey all State and Federal statutes,
rules and regulations which are applicable to provisions of the
Services called for herein. Neither Provider nor any employee of the
Provider shall be deemed an officer, employee or agent of the County.
VI. CANCELLATION
This Agreement may be cancelled by Provider upon ten (10) days'
written notice to the County, and the County may terminate this
agreement upon ten (10) days' written notice to Provider.
VII. INSURANCE REQUIREMENTS
6
Provider shall obtain, at her sole expense, all insurance as
required by the County's Risk Manager and shall not commence work until
such insurance is in effect and certification thereof has been received
by the County's Risk Manager. Such insurance shall name the County as
Additional Insured under both General Liability and Auto Liability
policies.
VIII. INDEMNIFICATION
Provider agrees to defend, indemnify, and hold harmless the
County, for all loss, liability, claims or expense (including
reasonable attorney's fees) arising from bodily injury, including death
or property damage, to any person or persons caused in whole or in part
by the negligence or misconduct of the Provider, except to the extent
same are caused by the negligence or willful misconduct of the County.
It is the intent of this section to require Provider to indemnify
the County to the extent permitted under North Carolina law.
IX. NON-ASSIGNMENT
Provider shall not assign this Agreement, including rights to
payments, to any other party without the prior written consent of the
County.
IX. ENTIRE AGREEMENT
The parties have read this Agreement and agree to be bound by all
of its terms, and further agree that it constitutes the complete and
exclusive statement of the Agreement between the parties.
XI. GOVERNING LAW
Both parties agree that this Agreement shall be Bove
laws of the State of North Carolina.
XII. INTERPRETATION
When the context in which words are used in this Agreeme
indicates that such is the intent, words shall in the singula
shall include the plural and vice versa. The masculine gende
include the feminine and neuter.
by the
t
number
shall
IN WITNESS WHEREOF, the County and the Provider have executed and 7
entered into this Agreement as of the day and year first above written.
ORANGE COUNTY, NORTH CAROLINA
By:
PRINTED NAME OF PROVIDER
Laura Blackmon, Manager
Date
This instrument has been pre-
audited in the manner required by
the Local Government Budget and
Fiscal Control Act.
By:
Date:
(Mailing Address)
(Provider Federal Tax ID#)
FINANCE OFFICER
NAME OF SUPERVISING DEPARTMENT
County Risk Manager
Signature of Department Director
EXHIBIT A
Services Rendered by Provider
8
The provider agrees to:
• Supplement and expand upon the list of corporations businesses and
other entities previously developed by the County for sponsorship
opportunities at West Ten Soccer Center.
• Identify points of contact, as appropriate, for all corporations
and entities identified.
• Create an electronic data base that shall be continually updated
and provided to County each month during the term of this
Agreement that contains the name of each sponsor contacted by
Provider, the specific contact information for any individual
contact, the type of contact made with each sponsor along with the
outcome of said contact for each potential sponsor. This data
base will be the sole and exclusive property of the County.
• Deliver the brochure developed by the County regarding the West
Ten Soccer Center project to potential sponsors.
• Provide information, .send emails and make phone calls as needed to
pursue sponsorships.
• Set up meetings as needed with potential sponsors and attend any
and all such meetings.
• Develop opportunities for "Package Sponsorships" i.e. 3 entities
for one field
• Promote as a primary sponsorship opportunity a 5-year sponsorship
deal that is payable by the sponsor in full in advance. Develop
alternate pricing structure for sponsorship payments in 5 annual
installments.
• Prepare a draft sponsorship agreement between sponsors and Orange
County.
• Use commercially reasonable efforts to obtain sponsorships in the
minimum amount of $150,000 to match existing sponsorship offer.
Orange County agrees to:
• Provide Provider with a list of corporations, businesses and other
entities previously developed by the County for sponsorship
opportunities at West Ten Soccer Center.
• Provide Provider with a color brochure related to the West Ten
Soccer Center for distribution to potential sponsors.
~ Provide Provider photographs of the West Ten Soccer Center as
requested.
• Assist Provider with site visits or meetings with prospective 9
sponsors.
• Provide up-to-date information on the West Ten Soccer Center on
the County website.
• Provide timely response to inquiries from Provider.