HomeMy WebLinkAboutCHOCVB Board Meeting Minutes 061621 DocuSign Envelope ID:A5C43050-883B-4209-B5DE-5EABBCF50A2E
For Approval August 18, 2021
Chapel Hill/Orange County Visitors Bureau
Virtual Board of Directors Meeting
June 16, 2021
Board Members Present: Pam Hemminger, Manish Atma,Tanya Moore, Kayla Dempsey, Mark Bell,
Lydia Lavelle, Beverly Jo Payne, Daniel Mayer, Spring Council,Jon Hartman-Brown, Matt Gladdek, and
Sally Greene.
Not Present: Aubrey Williams, Anthony Carey, and Mark Sherburne.
Staff Attendance: Travis Myren, Steve Brantley, Laurie Paolicelli, Marlene Barbera, Patty Griffin, Susan
Rice, Leslie Wilcox, and Katie Murray.
Also present: Jon Parker,Jessica Herrschaft, and Glen Fellman -Clean Inc. Barbara Foushee, Mayor Pro
Tem,Town of Carrboro.
Call to Order
Laurie Paolicelli called the meeting to order at 8:02 a.m.
Approval of Minutes
Laurie Paolicelli requested a motion to approve the May 19, 2021 minutes. Pam Hemminger so moved
and Barbara Foushee seconded the motion. With all members in favor,the minutes were approved as
submitted.
Executive Director's Report
The lodging industry and the associated occupancy tax revenue is starting to recover and we have had
some full weekends. There are operating challenges at full occupancy due to the labor shortage. The
Visitors Bureau is working with Matt Gladdek of Downtown Partnership, NC Works and the County's
Social Service office to host job fairs in July.
We are working to get news out weekly with our various communication tools like Orange Slices and
social media. Our current focus is on the visitor market in the rest of the state, Virginia and South
Carolina.
Presentations
Travis Myren, Deputy County Manager,Orange County Government.
Budget and American Rescue Plan (ARPA) Funds presentation
Glen Fellman,Clean Design.
Campaign Refresh and Work in Progress Presentation
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New Business/ Roundtable
• Katie Murray—Program Coordinator, Orange County Arts Commission
- The Orange County Board of County Commissioners approved Katie's grants proposal, Restart
the Arts Grants,from ARPA funds during their meeting last night. Katie believes Orange County
will be the first county in North Carolina to allocate some of the ARPA funds to the arts.
- We just sent out the final round of relief grants for the Orange County Art Support Fund. This
was the relief program that we set up back in March of last year. In total, we gave out
$134,150 through 175 grants. The bulk of these grants were to individuals in the Orange
County community. Creative Industry workers of all types. We were also able to provide 16
grants to our non-profit arts organizations. While this was the final round and we will be
ending this program, it has made us realize that there is a need for some sort of similar fund
going forward: An emergency fund for crisis. Our board is talking about what that is going to
look like going forward. Katie thanked Dan and the ArtsCenter because the ArtsCenter was the
fiscal manager of that fund over the last year and it has helped the Arts Commission process
the donations and get the checks out.
- At the end of May,the Arts Commission moved into a new space at the Eno Mill. Based on the
success of our artist studios that opened last year, the commissioners approved this new space.
It will allow us to have a larger office and a conference room as well as class space, which is a
really big need in Hillsborough. We will also have a gallery that can double as a small event
space. We will have five offices that we a hoping to make available to local arts organizations
that have either lost space over this last year or are wanting to expand into Hillsborough. The
Mill is a fabulous partner and they are making this space affordable for us so we are able to
extend that to other organizations.
- A new event,Art on the Hill, has been in the works for two years. It is a massive, public art
festival happening throughout the month of July 2022. This is closely being modeled after
ArtPrize in Grand Rapids, MI. The big difference being,we are financially supporting all the
participating artists. It will be held in the downtowns of Chapel Hill, Carrboro, and
Hillsborough. We have fourteen community organizations on-board. I've applied for support
through the National Endowment for the Arts and Mary Duke Biddle foundation. Many of you
have allocated resources and I am looking for other funding sources.
• Mayor Pam Hemminger—Town of Chapel Hill
- We are poised to approve the new Putt Putt Fun Center in North Chapel Hill.
- We are also poised to approve the final vote on the new parking deck. Demolition is scheduled
to start the first week of July.
- On the docket tonight is the Aura proposal on the corner of MLK and Estes.
- The Estes Drive Connectivity Proiect begins in July and it will take over a year. Estes Drive will
be limited to one-way traffic only.
- I40 widening from 15-501 all the way to the 85 merge is slated to start this September.
- The Town of Chapel Hill plans to return to in-person meetings in September.
• Matt Gladdek—Executive Director, Chapel Hill Downtown Partnership
- Unfortunately, we lost Crooks Corner. We are working on a way to possibly save Crooks Corner
in some way, shape, or form.
- Brandwein's Bagels just announced they bought their building and are expanding into the next
building next door. This is a great example of the investment coming from local businesses.
- Big Belly Que is quietly coming out that they will relocate from Blue Dogwood Public Market to
the white house behind Al's Burger Shack on N. Roberson St.
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- Roots Natural Kitchen is moving into the old B. Good space. They are a chain out of
Charlottesville, which is still relatively local.
- The hotel at the corner of Rosemary and Columbia is moving forward.
- Scott Maitland's TOPO Distillery building is being closed on this week.
- We are partnering with the town on several Juneteenth events this weekend. This is the first
annual Juneteenth celebrated by the town. It is primarily being led by the local NAACP,the
Black Business Alliance, and the Marian Cheek Jackson Center. We have five, possibly six,
musicians playing on Saturday,Juneteenth. We are excited to be partnering with Carrboro and
they are paying for a musician playing in Carrboro. You can see our music lineup for the
weekend at DowntownChapelHill.com.
- This summer has been surprisingly good for businesses. People are coming downtown on the
weekends and businesses are very full. Business is still slow during the week since offices and
the university are still working remotely.
• Mayor Lydia Lavelle—Town of Carrboro
- Weaver Street has reopened its outdoor area. You'll see tables and chairs back outside.
- Pizzeria Mercato is reopening for indoor dining later this week.
- The Grata Cafe is moving into the old Elmo's location in Carr Mill Mall.
- Provence is reworking and reimagining itself as Mosaic Bistro & Pastry.
- Food truck rodeo at Carrboro Town Commons on Saturday,Juneteenth.
- We are also collaborating with The Town of Chapel Hill on several celebrations of Pride Month.
- Pride Food Truck Rodeo and Dance Party at Carrboro Town Commons Thursday,June 24t"from
5:00 p.m.—8:00 p.m.
- The 203 Protect continues to move forward.
• Mayor Pro Tern Mark Bell—Town of Hillsborough
- The town is filling some key finance positions so I don't have the latest figures on taxes but, like
the Town of Chapel Hill, things are starting to pick up.
- We have several Juneteenth celebrations coming up this weekend in and around Hillsborough
including a march from the Margaret Lane Cemetery to the Visitors Center where there will be
an event on Sunday.
- The 215t" Regulator Remembrance Day event is on Saturday,June 19t"from 6:00 p.m.—7:00
p.m.
- The Churton Street History Stroll takes place on June 191" 10:00 a.m.—12:00 p.m.
- The Colonial Inn received the Historic District Commission's 2020-2021 Preservation Award last
night. The Colonial Inn is one of only two existing antebellum hotels in the state.
- Last Fridays is coming up next Friday with a lot of events, food, and beverages to explore in
downtown Hillsborough.
- There will be a Tarwheels Rally later this fall.
- Hog Day is planned for September. More on that to come later.
• Beverly Payne—Alliance for Historic Hillsborough
- The Alliance for Historic Hillsborough in collaboration with Orange County,the Town of
Hillsborough, and the Occaneechi had "Village Work Day". We almost have one but finished.
- Orange County Historical Museum hosted a concert on the Old Orange County Courthouse
lawn featuring Katherine Whalen and Nick Taylor last Saturday.
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•Tanya Moore— Associate Vice Chancellor, UNC-Chapel Hill
- The University of North Carolina Chapel Hill is still looking at July 19th as our"go back" date.
- We are expecting a very normal fall and full convocation.
- One thing we are doing this summer is reviewing what our new community standards will be.
At our visitors center, student stores, and other more public facing departments we are having
an issue with mask compliance. We still require masks indoors and we are seeing a lot of the
public refuse to wear a mask when asked. Tanya mentions this to see if others are having the
same experience. Matt Gladdek responded that,from the downtown businesses they are
hearing from,they are not enforcing mask compliance because they are running into the same
issue and it is just easier for their staff not to be put in that difficult situation.
- Orientation is virtual this year and move-in will be more staggered.
• Kayla Dempsey— Director of Marketing& Devel, North Carolina School Athletic Association (NCSAA)
- The schools are supposed to follow the guidelines from Governor Cooper on mask wearing and
other COVID-19 precautions. Anything that is inside a school building, people are required to
wear masks. Wrestling is going on right now and Kayla has noticed the fans will wear masks
into the building because they are told as they enter they must wear masks but then they take
them off as soon as they are inside. Outdoors it is up to the discretion of the school system and
the team coach.
• Commissioner Sally Greene—Orange County Board of Commissioners
- While the county has no independent Juneteenth celebration that we are sponsoring,we
certainly are very supportive of all the events going on in and around the county.
- We unanimously passed a resolution to throw our endorsement behind the request to name
the Pit after James Cates.
• Dan Mayer—Executive Director,The ArtsCenter
- The ArtsCenter is moving forward we welcome people to come forward with ideas of how we
can be more impactful. How do we reach more people in new parts of the community that
need our services right now? The arts are a kind of social service for our community and where
are the needs and how do we fill those needs? We are in conversation with a lot of other
partners and collaborators, both social service and arts related organizations, and we want to
partner with all the businesses in town to make sure art is a part of our environment and our
lives.
Next meeting: Wednesday,August 18tn
Meeting adjourned at 9:18 a.m.
DocuSigned by: y.DocuSigned b
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Minutes reviewed by: Minutes accepted by:
Laurie Paolicelli, Executive Director Anthony Carey, Chairman
8/18/2021 8/19/2021
Date Date
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