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HomeMy WebLinkAbout2019-739-E Arts - OC Artists Guild arts grant DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 'I ORANGE COUNTY ARTS COMMISSION September 26, 2019 Judith Ernst Orange County Artists Guild P.O. Box 216 Carrboro, NC 27510 GRANT AWARD LETTER Fiscal Year 2020 Grant Category NGrassroots Arts Program ❑Artist Project Grant Program Funding Source NNorth Carolina Arts Council ❑Orange County Award $710.67 Date July 1, 2019 End Date June 30, 2020 OCAC Report Due Monday,July 13, 2020 Project Title Orange County Artists Guild Advertising Outreach Stipulations ❑Grantee must spend $0 on the hiring of multicultural artists specified in the grant application. ❑Grantee must properly credit the Orange County Arts Commission using the proper logo on all publicity materials. Download logos on the OCAC website at 5J^^ DS https://artsorange.org/grants/grantee-resources � NGrantee must properly credit the Orange County Arts Commission and the N.C. Arts Council using the proper logos AND N.C.Arts Council credit line on all publicity materials. Download logos and view proper credit line language on the OCAC website at ^^oS https://artsorange.org/grants/grantee-resources 5J 1 NThe Grant Recipient must enter all events, exhibits, and performances open to the public and related to this grant award on the Orange County Arts Commission website at www.artsorange.org/events. In addition,the Grant Recipient must add a link to www.artsorange.org (Orange County Arts Commission logo preferred)to their main webpage. Staff Contact Katie Murray, Director (919)245-2335 1 kmurray@orangecountync.gov DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 0 o f^*,as � North �■ ■� + Carolina Arts ORANGE COUNTY ARTS COMMISSION ���� �/� Council ORANGE F o U�!T Y Y 2019-20 GRANT AGREEMENT ' 11 ` .400 Fifty years ��klAl C551 qM t■■ ♦ ■■r ❑fleodership THIS AGREEMENT, entered into this 1 day of October, 2019, by and between Orange County ("County"), by and through the Orange County Arts Commission ("Arts Commission") and Orange County Artists Guild("Grant Recipient"). WHEREAS, the Arts Commission is a countywide arts agency that ensures the growth of local arts experiences by providing funding and support for diverse high quality programs and projects. WHEREAS, the Arts Commission administers the annual Grants Program to provide economic opportunities to Orange County artists and non-profit organizations coordinating arts projects benefiting the citizens of Orange County. WHEREAS, the annual Arts Grants Program is supported by Arts Commission with funds from the Grassroots Arts Program of the North Carolina Arts Council, a division of the Department of Natural and Cultural Resources, a state agency. WHEREAS, the Grant Recipient was selected by the Arts Commission to receive the annual Arts Grant through the procedures duly adopted by the Arts Commission; and WHEREAS, both parties wish to promote and maintain the integrity and clarity of the Grant Recipient's ideas and statements and delineate the Grant Recipient's obligations to the County; NOW, THEREFORE, the County and the Grant Recipient, for the consideration and under the conditions hereinafter set forth, agree as follows: 1. Approved Grant Project. Grant funds are provided under this Agreement for the project ("Project") described in the Grant Recipient's Grant Application, attached hereto and incorporated herein as Exhibit A. 2. Grant Award. Grant funds in an amount not to exceed seven hundread ten dollars and sixty-seven cents ($ 710.67) have been awarded by the Arts Commission to the Grant Recipient for the approved Project. The Recipient shall be required to match funds at least dollar-for-dollar with cash from the Grant Recipient's funds not derived from either Orange County appropriations or the North Carolina Arts Council, as outlined in the attached Exhibit A. 3. Contingency. This grant is contingent on North Carolina Arts Council Grassroots Program funding to the Arts Commission. Final decisions on Grassroots Program funds to the North Carolina Arts Council are subject to approval by the North Carolina General Assembly. 4. Responsibilities of the Grant Recipient 1 Revised July 2018 DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 A. Implementation. The Project implementation shall take place between July 1, 2019 and June 30, 2020. The Project shall be implemented in the manner described in Exhibit A. Time is of the essence in the implementation of the Project. B. Modifications to project. Grant Recipient shall present major changes to the original proposal, including but not limited to changes in design, implementation schedule and increase in Project budget by more than 10%, in writing to the Arts Commission for approval. Arts Commission shall approve or disapprove Grant Recipient's request for modifications within seven (7) days of receipt thereof. Consent to project modifications shall not be unreasonably withheld. Arts Commission's decisions shall be in writing. In the event the Arts Commission fails to approve or disapprove the requested modifications within the time stated herein, the modifications shall be deemed approved. C. Non—assignment. The grant cannot be assigned or transferred to a different project or artist without prior written approval of the Arts Commission. D. Records. Grant Recipient must maintain records and other evidence pertaining to costs incurred and revenues acquired during the Project implementation. Grant Recipient shall maintain financial records pertaining to the Project for three (3) years from the date of this Agreement, in case of audit. E. Use of Funds. Grant Recipient shall not use the grant funds to repay outstanding taxes or other debts of any nature. The grants shall be utilized solely for the purpose described in the attached Exhibit A. F. Final Report. Grant Recipient shall submit to the Arts Commission a Final Report on July 13, 2020. The Final Report shall be in the format required by the North Carolina Arts Council. Failure to submit the Final Report or late submission of the Final Report, for any reason, shall be grounds for denial and/or cancellation of grant funds for the Project and future grant proposals. 5. Responsibilities of the Arts Commission A. Payment. The Arts Commission shall release the grant funds in the amount of $710.67 to the Grant Recipient. 6. Publicity A. Acknowled eg ment. Credit must be given to the Orange County Arts Commission and/or the North Carolina Arts Council using the proper logo(s) and credit line in brochures, news releases, programs, and all other printed and online publications. Copies of such printed materials must accompany the evaluation report. Official Orange County Arts Commission and North Carolina Arts Council logos may be downloaded at www.artsorange.org_/grantee-resources and may not be altered in any way. When no printed information is used, verbal 2 Revised July 2018 DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 credit shall be given. In addition, all print and promotional material must include the following credit line and logo(s) (check all that apply): i. County Funds Only. Orange County Arts Commission logo required. Credit line required for audio projects: "This program is supported by the Orange County Arts Commission." ii. x North Carolina Arts Council Funding. The Orange County Arts Commission and the North Carolina Arts Council logos are required. Credit line: "This program is supported by the N.C. Arts Council, a division of the Department of Natural and Cultural Resources. " B. The Grant Recipient must enter all events, exhibits, and performances open to the public and related to this grant award on the Orange County Arts Commission website at www.artsorange.org/events. In addition, the Grant Recipient must add a link to www.artsorange.org (Orange County Arts Commission logo preferred)to their main webpage. 7. Indemnity. The Grant Recipient agrees to indemnify and hold harmless the County, the Arts Commission and the North Carolina Arts Council and their officers and employees from any and all claims or actual injury, damage or loss to a person, or real or personal property that results from or is in any way connected to the use of the grant funds. 8. Independent Contractor. The Grant Recipient is an independent contractor and not an employee, agent or other representative of the County and/or the Arts Commission. Nothing contained in this Agreement shall be construed to create the relationship of principal and agent, or employer and employee, between Grant Recipient and Arts Commission or Orange County Government. Grant Recipient understands and agrees that he/she is not authorized to incur any expenses or any liability whatsoever on behalf of the County or the Arts Commission and has no authority, expressed or implied, to obligate or make representations on behalf of the County or the Arts Commission. In addition, Grant Recipient agrees to maintain his or her own worker's compensation insurance for himself/herself and his or her employees for the duration of the art work's installation. 9. Termination A. In the event of any of the circumstances set forth below (hereinafter referred to as "default"), the Arts Commission may immediately terminate this Agreement: (i) Any fraudulent representation in any verification required to obtain payment under this Agreement or other dishonesty on a material matter relating to the performance of services under this Agreement. (ii) Nonperformance, incomplete service or performance, or failure to satisfactorily perform any part of the Project or to comply with any provision of this Agreement, as determined by the Arts Commission in its sole discretion. 3 Revised July 2018 DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 (iii) Failure to adhere to the terms of applicable county, state or federal laws, regulations, or stated public policy. B. In the event of default by the Grant Recipient, the Arts Commission has the discretion to elect to terminate this Agreement, in whole or in part and/or require the Grant Recipient to repay the grant funds within seven (7) from written notice of default or allow the grant recipient the opportunity to cure the default. This clause shall not be interpreted to limit the County's or the Arts Commission's remedies in law or in equity. 10. Miscellaneous. A. Entire Agreement. This Agreement and the attachments contain the final and entire understanding of the parties with respect to the subject matter of this Agreement. All modifications and amendments to this Agreement shall be in writing. This Agreement shall be binding upon the parties, their heirs, successors and assigns. B. Governing Law. Governing Law and Priority Both parties agree that this Agreement shall be governed by the laws of the State of North Carolina and Orange County. Grant Recipient shall at all times remain in compliance with all applicable local, state, and federal laws, rules, and regulations including but not limited to all state and federal anti-discrimination laws, policies, rules, and regulations and the Orange County Non-Discrimination Policy and Orange County Living Wage Policy (each policy is incorporated herein by reference and may be viewed at htip://www.oran eg countygc. og v/departments/purchasing_division/contracts.php.). Any violation of this requirement is a breach of this Agreement and Arts Commission may immediately terminate this Agreement without further obligation on the part of the Arts Commission. This paragraph is not intended to limit and does not limit the definition of breach to discrimination. By executing this Agreement the Grant Recipient certifies that they has not been identified, and has not utilized the services of any agent or subcontractor identified, on the list created by the State Treasurer pursuant to G.S. 147-86.58. By executing this Agreement the Grant Recipient certifies that they has not been identified, and has not utilized the services of any agent or subcontractor identified, on the list created by the State Treasurer pursuant to G.S. 147-86.81. By executing this Agreement Grant Recipient affirms they are and shall remain in compliance with Article 2 of Chapter 64 of the North Carolina General Statutes. In determining the basic services to be provided, should any documents be referenced in or attached to this Agreement, the terms herein shall have priority in any conflict between the terms of referenced documents and the terms of this Agreement. C. Dispute Resolution: Neither party may initiate binding arbitration. Any disputes shall be resolved by nonbinding mediation. If such mediation fails either party may initiate litigation to resolve the dispute. Should either party initiate litigation to settle any dispute involving the terms of this Agreement such litigation shall be 4 Revised July 2018 DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 initiated in the General Court of Justice of North Carolina seated in Orange County,North Carolina. D. Signatures. This Agreement together with any amendments or modifications may be executed electronically. All electronic signatures affixed hereto evidence the intent of the Parties to comply with Article 11A and Article 40 of North Carolina General Statute Chapter 66. IN WITNESS WHEREOF, the Orange County and the Grant Recipient have signed this Grant Agreement, effective on the last date this Agreement is signed by both parties as indicated by the dates set forth under signatures below. For and on behalf of the Grant Recipient 5 DocuSigned by: 10/2/2019 4mmoiChair Date For and on behalf of Orange County Government DocuSigned by: WtAuG h*MtrSb-, 10/10/2019 4 f&TT&Pifnersley, County Manager Date 5 Revised July 2018 DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 Orange County Arts Commission Powered by Submittable [� Organization Name Orange County Artists Guild 05/29/2019 Rose warner in 2019-20 Grassroots Arts id. 13217713 Program Grant Application weaverrose@bellsouth.net Original application 05/29/2019 APPLICANT Please tell us about your organization. INFORMATION Mailing Address of P.O. Box 216 Carrboro, NC 27510 Organization How did you hear OCAC Enews about our grant program? Did you or a Yes representative of your orgnanization attend one of our grants training sessions? Nature of Arts Organization Organization Organization The Orange County Artists Guild (OCAG), established in 2001, is a Description volunteer-run, 501(c)3 non-profit organization of 140 artist members residing in Orange County. The Mission of OCAG is to promote the growth and appreciation of the art and fine craft of local artists; to contribute to the vibrancy and economy of Orange County; to foster continuing arts education, growth and development of guild members; and to provide opportunities for artists to exhibit their work. The organization is governed by 9 board members and several supporting committees. The Guild's Open Studio Tour, in its 25th year, is an annual event featuring over 85 participating artists with 70 artists' studios open to the public. The tour is an opportunity for artists to provide, free of charge, a time for the public to meet working artists in their work spaces/studios and learn about their art and their methodologies. Many artists will be in the process of making art, allowing visitors to actually watch a work of art being created. Besides offering educational and inspirational benefits to the public (many of whom are families), the Studio Tour promotes tourism and contributes to the pr-nnnmv of nrnnnp Cniinty_ mirinn the twn tniir wppkpnrlc_ DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 Carolina, and from a wide range of other states come here to spend the day or the weekend visiting studios, purchasing art, staying in motels, eating in local restaurants and becoming familiar with the rich culture of Orange County. The 2019 studio tour dates are November 2-3 and 9-10. OCAG juries into membership high quality artists from diverse ethnic backgrounds and all socioeconomic levels residing in Orange County. Membership currently includes 106 female and 34 male artists. These members will open their studios to visitors of all ages and socioeconomic backgrounds. In addition, the Guild's purpose is to provide year round opportunities by: • Hosting an annual information/education booth at Festifall for over 15,000 attendees • Maintaining a list of over 140 member artists, their contact information and the locations of their studios • Providing a website to promote members' artwork with contact information and an artist liaison to respond to queries about the guild and its artists • Offering an organizational Facebook page, Instagram and a blog publicizing members' events and recent artwork, videos about artistic process and inspiration, and a publicly accessible calendar of members' events • Hosting quarterly meetings with educational programs and speakers • Coordinating forums and workshops on art related topics • Promoting and organizing interest and learning groups • Sponsoring twice yearly pop up art shows for the public The OCAG Open Studio Tour depends on support from member fees and donations from the community. OCAG respectfully requests $2000 to be used to expand our advertising beyond the triangle making this cultural event available to adults and children of all races, gender and socioeconomic groups both locally and statewide. During FY19-20, will No your organization receive operational support funding from the North Carolina Arts Council or the North Carolina Department of Natural and Cultural Resources? Organization's EIN 830748591 Organization ocagnc.org Website DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 Authorizing Official's Judith Ernst Name Authorizing Official's Chair Title Authorizing Official's 919-357-4554 Phone Authorizing Official's judernst@gmail.com Email Applicant Race White Financial Overview 6eadb07d-e947-4385-bdc4-f126a3fd6e95.xlsx Organizational Financial Statements PL_2018.pdf 2019_Fiscal_Year Budget.pdf 2020_Draft_fiscal_Year Budget.pdf Deficit/Surplus OCAG realized a profit of $654.00 in 2018. To offset profits this year, the Guild is supporting 4 Young Adult Emerging Artists between the ages of 21 and 30 by waiving the $250.00 Open Studio Tour participation fee and the $100 membership fee. The Guild also uses profits to make donations in support of other Orange county arts organizations such as the Carrboro Arts Center and Frank Gallery. PROJECT/PROGRAMTell us about your project or program INFORMATION Title of Grant Orange County Artists Guild Advertising Outreach Request Grant Amount $2000 Requested Is the person in Yes charge of this program or project different from the Authorizing Official? Project Director Ross Ford Name Project Director Title Media Liaison Project Director 103 Blackwood Dive, Carrboro, NC 27510 Street Address DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 Project Director 305-401-2531 Phone Project Director ross@rossfordart.com Email What are you A specific program or project requesting funding for? Project/Program In past years we ran 2 weeks of ads on WUNC radio at their non-profit Summary rate for $1040 reaching -116,800 people across the Triangle an average of 1.8 times each week. Typically OCAG advertises the week leading up to each tour weekend, which increases awareness of the tour with local arts patrons when they are planning their weekend activities. This year we would like to expand that radio programming to include the NPR stations in Wilmington and Charlotte in order to drive awareness with art patrons in those areas. For these areas we would move up the promotion at least 2 weeks so that listeners have enough time to plan a day trip or weekend visit to Orange County. The proposed schedule would include: 1 week flight of 7 spots on WFAE (Charlotte) reaching 35,000 NPR listeners an average of 1.2 times (42,900 impressions) 2 week flight of 20 spots on WHQR (Wilmington) reaching 40,000 NPR listeners an average of 1.8 times per week (72,000 impressions per week) Like the spots on WUNC, listeners will be directed to visit the Tour website, sign up for the mailing list and download a brochure to plan their trip. This proposed plan would increase our radio reach by 75,000 NPR listeners across the state, delivering 186,900 impressions. OCAG will support these radio spots with Facebook ads targeting arts supporters in the broadcast areas to increase message frequency to at least 3 impressions across media. Project Start Date September, 2019 (no earlier than July 1 , 2019) Project End Date (no December 2019 later than June 30, 2020) DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 Project Goals Our goal is to expand our outreach, increase awareness and promote participation in the Orange County Open Studio Tour by arts patrons across the state. The proposed radio plan will increase the reach of our messaging by 75,000 listeners in Charlotte and Wilmington areas. This plan combined with Facebook support will direct users to the Tour website where they can request a printed map, download a brochure and map and plan a day trip or weekend visit to Orange County. Audience Description The OCAG Open Studio Tour is a kid-friendly, free and open to the public event. OCAG seeks to expand our radio promotion to reach an estimated 75,000 additional NPR listeners in Wilmington and Charlotte, expanding awareness of the tour to these key areas of our state. Listener racial and cultural estimates are 9% black, 4% Hispanic, 75% not Black or Hispanic and 12%from NPR. Half of the persons listening at any given time are between the ages of 36 and 60. Over 50% have a graduate degree and 70% have a college degree. The listener base is culturally active being 11% more likely to visit art galleries or museums than the general population. They are also explorers who are 65% more likely to take 3+ personal trips per year. Additonally, in order to reach a broader demographic OCAG places ads on Facebook. The Guild has found that with exception of people over the age of 65, more than half of Americans in every age group say they are on Facebook. Aside from YouTube, no other social channel has such a broad take-up range across age groups. Facebook users are 53%female and 47% male. Of this 88%are of age 18-29. In the United States, Facebook is most popular with millennials. 73 % of U.S. adults who identify as Hispanic say they use Facebook, versus 70 percent black and 67 percent white. DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 Location Description An estimated 100 artists in 80+ studios across Orange County, NC will participate in the OCAG Open Studio Tour. Many locations have access for individuals with disabilities. Making Orange County artists visible is not an easy task. There are an estimated 700-800 artists of all kinds in Orange County and visual artists and fine craftspeople have relatively few opportunities to be seen and appreciated in the county, so the advantages of the Tour to the artist are obvious. Artists enjoy direct contact with art lovers and potential buyers and gain a much wider exposure of their work. Additionally, Tour visitors enjoy meeting the artists in a casual atmosphere, viewing a wide range of the artworks and being able to ask questions about the artist's or craftsperson's process. Studio visitors enjoy seeing the context and environment in which the work is made—how studios reflect the individual artist's character and perspective. The educational and recreational value of the Tour is just as important to them as the opportunity to actually purchase a work of art to take home. Many are curious to get an inside look at what it really means to create a work of art from scratch. Others come for inspiration to actually take up an art form themselves. The Orange County Open Studio Tour brings artists and the community together in celebration of the creativity and diversity of the arts in our area. Artist Description All artists on the tour have been juried into the Orange County Artists Guild by a committee of professional artists appointed by the OCAG Board of Directors. Member artists are selected based on their residence in Orange County, their commitment to their art and the high quality of their work regardless of age, ethnicity, background or socioeconomic level. Any fine artist or fine craftsperson may apply for membership in the Guild, so while OCAG membership is primarily made up of professional visual artists with considerable experience and dedication, it is open to emerging artists who want more understanding of what it means to produce and exhibit their work. The Guild does not place any restrictions on a member's art or craft media, content, or style of work. Currently membership includes acrylic and oil painters whose interests and styles are wide ranging, ceramicists and potters, woodworkers of all sorts and furniture makers, textile artists, sculptors, illustrators, collage artists, pastel painters, photographers, paper artists, glass artists and jewelers. Are you hiring No multicultural artists with the requested funds from this grant? DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 How will the In addition to the proposed project for expanded reach of the Studio project/program be Tour on NPR radio and Facebook, the OCAG Studio Tour brochure, publicized and which includes images of individual artist's works, is used to promoted to reach familiarize its diverse audience with the great variety of art found in intended Orange County. The brochure map guides them to individual open participants? studios. As in the past, along with mailing copies of the brochure to our mailing list, Guild members work together to distribute them in the Triangle and other key locations throughout the state. The Guild will also host an annual information/education booth at Festifall for over 15,000 attendees announcing the studio tour opportunity to attendees. A Guild website promotes members' artwork with contact information and an artist liaison to respond to queries about the OCAG and its artists. In addition, the Guild hosts an organizational Facebook page, Instagram and a blog publicizing members' events and recent artwork, videos about individual artists' artistic processes and inspiration, and a publicly accessible calendar of members' events. Banners are placed in strategic locations throughout the area prior to the tour and each studio tour participant is provided professional signs by OCAG to guide visitors to their studios. How will you Each year after the tour all participating artists are asked to fill out a evaluate the success survey. The 2019 survey results will be compared to those of of the program? previous years. Members provide feedback in this poll about the website, blog, social media, printed media, TV and radio as regards to the amount and effectiveness of advertising in each of these venues. The survey results are compared with tour artists' numbers of visitors and sales during the tour, total estimate number of visitors, how visitors learned about the tour, total number of sales and total dollars earned. After the campaign we will have a detailed breakdown of the reach on Facebook. Last year our Facebook promotions reached 58,172 arts interested individuals across the greater Triangle. Approximately 70% of those engaging with our ads were women. Ads were shown to all age groups over 18. For the first time this year our website will allow us to track all Facebook traffic. PROJ ECT/PROGRAM Please fill out the charts below with your project's expenses and BUDGET income. Use the "Explanation" box to offer details for each category. NOTE: The Total Cash Expense must equal the Total Cash Income. NOTE FOR Only requests for program/project funds need to submit a PANELISTS program/project budget. Requests for operating funds should be evaluated using the organization's financial docs submitted under "Organization Information." Project Expense infmio)no_AAAn_AA4r_.,nG7_AAQfAQG77..n4 —ice— DocuSign Envelope ID:405B9DD2-9CEE-4D13-B934-841924A14A79 Project Income 554bd1 b6441 c-4d29-9c66-4a8457b50e60.xlsx Resumes of artists/administrators ford_ross_resume.pdf Ernst—CV copy.pdf Theresa Arico- Art Resume 2019.docx Board of Directors List Board_and_OCAG_Committee_Chairs_2019_copy_2.pdf IRS Tax Exemption non p rof it_s tat u s_c o py.p d f Publicity Samples OCAG_2018_Open_Studio_Tour press_release.pdf OCAG_desktop_feed.jpg OCAG_mobile_feed.jpg OCAG_instant_articles.jpg OCAG_instagram.jpg Work Samples 2018-OCAG-Full-Brochure.pdf Video Sample: https://www.youtube.com/watch?v=OjzzDx_tgg0 External Link Letters of support (optional) Letter re_OCAC_2019.pdf