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Chapel Hill/Orange County Visitors Bureau Board
June 21, 2000
The Chapel Hill/Orange County Visitors Bureau Board met at 8 A.M. at the Friday Center of Continuing Education,
Chapel Hill.
Board Members Present: Lee Pavao
Rick Strunk
Nancy Davis
Creston Woods
Frances Dancy
Bob Rudolph
Board Members Absent: Mike Nelson
Moses
Carey
Staff Present: Joe Blake
Betty Davis
Guests: Sandy Roberts
Dianne Reid
Kevin Callaghan
Norm Loewenthal
CALL TO ORDER
Chairman Lee
Pavao called the meeting to order at 8:05 a.m.
INTRODUCTION OF GUESTS
Mr. Pavao welcomed board members and guests to the meeting. Mr. Pavao recognized Mr. Kevin Callaghan, owner
of Acme Food & Beverage Co., as a new appointee to the visitors bureau board. Chair Pavao introduced Mr. Norm Loewenthal, Director at the Friday Center. Mr. Loewenthal welcomed the
Board Members and guests and gave highlights of the ten-year history of the Friday Center and an overview of the future of the Friday Center.
APPROVAL OF MINUTES
Chairman Pavao asked
for approval of the minutes of the April 19, 2000 meeting as presented. Mr. Creston Woods made the motion to accept the minutes; Mr. Bob Rudolf seconded the motion. With all Board
Members being in agreement the minutes were approved as presented.
COMMITTEE REPORTS
Budget and Finance Committee
Mr. Blake reported the proposed budget for FY 2000-2001 was submitted to the Orange County Commissioners and has been approved.
Marketing Committee
Mr. Creston Woods, Marketing Committee Chair, presented a draft of the 2000-2001 Marketing Plan to Board Members. Mr. Woods stated the marketing plan would
emphasize a holiday promotion, tourism week, and enhancement of the website as major components of the marketing plan.
Mr. Woods also reported that the website for the bureau would
have a “new” look about the middle of August.
DIRECTOR’S REPORT
Mr. Blake reported to Board Members that the new server and computers would be installed the week of June 26th. It
is anticipated there should only be downtime of approximately four hours for the transition.
Mr. Blake stated that the Orange County occupancy and average daily rate (ADR) was up
by 8% for the month of May with and ADR up almost $10.00..
Mr. Blake advised that Smith Travel Research would be preparing the Occupancy and ADR Report for Durham and Raleigh and
that will delay the report being distributed to Triangle accommodations by approximately two months. The report for June will be available in August.
The Triangle Chamber and CVB
Roundtable Meeting continues bi-monthly meetings with open communications. At this time there are no planned events that require the Triangle chambers and CVB’s attention.
Delivery
of the new edition of the Visitors Guide is scheduled for June 30th with no anticipated delays at the printers.
Board Members were surveyed by Mr. Blake to determine if it was acceptable
to receive visitor bureau board packets electronically on months there were no board meetings. He did state that if anyone wanted a paper copy of the packet it would be made available.
The North Carolina Department of Tourism published the 1999 county visitor expenditure statistics and Orange County topped 100 million dollars in tourism. That reflects an increase
of 6% over the previous year.
Mr. Blake reported to Board Members that the Bureau received a Gold award from the North Carolina Association of Conventions and Visitors Bureaus for
Destination Marketing Achievement Award for the Best Website for 1999.
OLD BUSINESS
Fund Balance Update
Mr. Pavao reported that the Fund Balance Committee had earmarked $40,000
to advertising and promotion for the upcoming fiscal year. The remainder of the fund balance would remain in savings for other major projects which may arise.
Board Appointments
Ms.
Pat Evans was nominated to serve on the Visitors Bureau Board as a representative for the Chapel Hill/Carrboro Chamber of Commerce. Due to the by-laws Ms. Evans will not be approved
for another term on the Board.
NEW BUSINESS
Nomination Committee Report
The Nominating Committee submitted the proposed new slate of officers for FY 2000-20001. They are:
Creston
Woods – Chair
Nancy Davis – Vice Chair
Moses Carey – Treasurer
Rick Strunk – Marketing
Mr. Strunk made a motion that the proposed slate of officers be accepted. Ms. Dancy seconded
the motion for acceptance. With all members in agreement the slate of officers were accepted and will serve for the FY 2000-2001.
Meeting Dates and Time for 2000-2001 Board Meetings
The
proposed meeting date s and locations for board meetings were accepted as presented with the June 20th, 2001 meeting tentatively scheduled to meet at the Friday Center. The date will
be confirmed and Board Members notified.
ADJOURMENT
With all business of the Board being completed, Mr. Pavao asked for a motion to adjourn. Ms. Frances Dancy made the motion to adjourn and Mr. Strunk seconded the motion for adjournment.
With all Board Members in agreement, the meeting was adjourned at 9 a.m.
________________________________ _________________________________
Minutes Drafted by: Minutes
Accepted by:
Joseph Blake, Executive Director Lee Pavao, Chairman
________________________________ _________________________________
Date Date
board/meetings/4 19 2000 Board
Meeting Minutes.doc