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Chapel Hill/Orange County Visitors Bureau Board
August 16, 2000
The Chapel Hill/Orange County Visitors Bureau Board met at 8 A.M. at the Paul J. Rizzo Conference Center, Chapel
Hill.
Board Members Present: Creston Woods
Lee Pavao
Rick Strunk
Nancy Davis
Frances Dancy
Anne Loeb
Moses Carey, Jr.
Board Members Absent: Mike
Nelson
Staff Present: Joe Blake
Betty Davis
Guests: Sandy Roberts
Dianne Reid
Kevin Callaghan
CALL TO ORDER
Chairman Creston Woods called
the meeting to order at 8:10 a.m.
INTRODUCTION OF GUESTS
Mr. Woods welcomed board members and guests to the meeting.
APPROVAL OF MINUTES
Chairman Woods asked for approval of
the minutes of the June 21, 2000 meeting as presented. Mr. Moses Carey, Jr., made the motion to accept the minutes; Mr. Lee Pavao seconded the motion. With all Board Members being
in agreement the minutes were approved as presented.
COMMITTEE REPORTS
Budget and Finance Committee
Mr. Moses Carey, Jr., deferred to Mr. Blake for explanation of the exclusion
of a financial report in the meeting packet. Mr. Blake explained that the 1999-2000 fiscal year books
had only recently been closed. As a result, final year-end totals were not available. The year-end financial report would be distributed when received by the Bureau.
Marketing
Committee
Mr. Rick Strunk announced that the new version of the Visitors Guide had been received and was currently being distributed. Mr. Blake advised the Board members and guests
that the Bureau staff had received many comments regarding the publication that were overwhelmingly positive. The self-mailer format has reduced staff resources required to prepare
the Guide for mail fulfillment.
DIRECTOR’S REPORT
Mr. Joe Blake reviewed with Board members the proposed design and features of the Bureau’s soon to be updated website. He informed
that the homepage would include a scrolling marquee that could be changed to announce special events and promotions. Also, the site would offer interactive capabilities allowing visitors
to send an electronic postcard; view an electronic version of the Meeting & Event Planning Guide and download graphics images. Additionally, a section for media will be added to the
site. The attractions, accommodations, dining and nightlife sections of the site will remain the same. Mr. Blake advised he would notify Board members of the appropriate Internet address
so that each could view the prototype of the new site to provide feedback.
Mr. Blake reported that a Multi-City Sporting Events Committee made up of representatives from the three
Triangle CVBs was in the process of developing a template of criteria for future potential multi-city sporting events in the Triangle. The intent of the project is to expedite the
decision process, as well as to establish appropriate lines of communication for feedback based upon each community’s wants and needs regarding such events. Once the CVBs have completed
the draft document, it will be forwarded to elected officials and university representatives for review and consideration. Mr. Blake will keep the Board apprised of development of the
project.
Mr. Blake reported that Mr. George Habel, Vice President of Capitol Broadcasting and General Manager of the Durham Bulls, contacted him regarding the formation of a marketing
firm within Capitol to develop a regional sporting event. The official announcement Mr. Jim Goodmon, President of Capitol Broadcasting, named Hill Carrow as President and Winkie LaForce
as Vice President for the Capitol Sports Marketing. Mr. Goodman and his staff will be communicating with the Triangle convention and visitor bureaus to provide additional information
on CSM and to request feedback on their plans for a multi-city event. Mr. Blake stated he would provide additional information to the Board as it became available.
OLD BUSINESS
Board Appointments
Joel Harper of the Chapel Hill/Carrboro Chamber had notified Mr. Blake that he was in the process of submitting an additional nomination for the Visitors
Bureau Board for the Commissioners approval.
NEW BUSINESS
By-laws Change Request
Mr. Woods presented to the Board Members a request to change wording in Article III, Section 1 of
the Chapel Hill/Orange County Visitors Bureau By-Laws regarding Officers and Board Members. The current wording is “Orange County Lodging Association (representing a hotel, motel, extended
stay property or bed and breakfast inn of less than 100 rooms).” It is recommended that the wording “of less than 100 rooms” be deleted. Mr. Strunk made the motion that the wording
“of less than 100 rooms” be deleted. Mr. Carey seconded the motion. With all Board Members in agreement, the change will be pursued.
Request for Software Funding
Mr. Blake requested
the Board approve funding for software for the Bureau in the amount of $8,100. The monies are available in the FY 2000-2001 budget, but need to be transferred from contract services
and publications to departmental supplies to fund the project. The amount will include database conversion, software upgrade and staff training. Mr. Pavao made a motion that the Board
approve the request to transfer funds to upgrade software. Mr. Carey seconded the motion. With all Board Members in agreement, the motion was carried.
Special Recognition
Mr. Woods
and Mr. Blake recognized Mr. Lee Pavao for his faithful and continuous service to the Visitors Bureau Board for the past six years, having served most of those as Chair. Mr. Pavao was
presented a Visit NC necktie and a book, Tar Heel Humor.
ADJOURMENT
With all business of the Board being completed, Mr. Woods adjourned the meeting at 9:00 A.M.
Mr. Woods invited
Visitor Bureau Board Members and guests to tour the Paul J. Rizzo Conference Center at Meadowmont.
________________________________ _________________________________
Minutes Drafted by: Minutes Accepted by:
Joseph Blake, Executive Director Creston Woods, Chairman
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