HomeMy WebLinkAboutAgenda - 10-15-2013 - 6aORANGE COUNTY
BOARD OF COMMISSIONERS
ACTION AGENDA ITEM ABSTRACT
Meeting Date: October 15, 2013
Action Agenda
Item No. 6 -a
SUBJECT: Economic Development Incentive for Morinaga America Foods, Inc.
DEPARTMENT: Economic Development,
Manager's Office, Attorney's
Office
ATTACHMENT(S):
1. Performance Agreement Between
Orange County & Morinaga America
Foods, Inc.
2. Resolution Authorizing a
Performance -Based Inducement
Grant Between Orange County &
Morinaga America Foods, Inc.
3. Public Hearing Notice
4. Summary of Project Recruitment and
Company Background
5. Power Point Summary
6. Aerial Site Map, Location & Proposed
Infrastructure Improvements
PUBLIC HEARING: (Y /N) Yes
INFORMATION CONTACT:
Steve Brantley
Economic Development, (919) 245 -2326
Michael Talbert
County Manager, (919) 245 -2308
John Roberts
County Attorney, (919) 245 -2318
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PURPOSE: To hold a public hearing on the issuance of "performance- based" economic
development incentives to a private company, and to consider approval of the incentive
agreement, with claw back provisions, for the recruitment of Morinaga America Foods, Inc. to
Orange County.
BACKGROUND: Local and state government has the goal to promote economic development
by encouraging the location of new businesses and the expansion of existing businesses. This
activity serves to diversify the tax base, increase employment opportunities, and introduce new
technologies and job skills to a community and for the benefit of its residents. The Local
Government Act, North Carolina General Statute 158 -7.1, outlines the requirements of public
hearings, and the public hearing has been scheduled in compliance.
The subject property, a 21 -acre site located along Ben Wilson Road and Interstates 1- 85/1 -40, is
within Orange County's Buckhorn Economic Development District. The property will also be
annexed into the City of Mebane before the end of 2013, thereby creating a tax base benefit to
both County and City jurisdictions. Attachments include the Performance Agreement between
Orange County and Morinaga America Foods, Inc., a Resolution, the Public Hearing Notice, the
recruitment history of Morinaga America Foods, Inc., and company background, and an aerial
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map of the property showing both existing and proposed infrastructure (road access and utility)
improvements to the site.
FINANCIAL IMPACT: Based on the Company's proposed operation and capital investment
forecast of $34 million for land, building, machinery and equipment, the "Hi- Chew" candy
production facility will generate approximately $291,720 in annual County property taxes. This
will make the Morinaga America Foods operation one of Orange County's most significant
corporate taxpayers among all other taxpayers, and thereby help to diversify the County's
economy and tax base. The proposed Inducement Grant is calculated as a grant equal to 75%
of that amount ($218,790) for a period of up to 5 years, or, a total potential grant of $1,093,950.
In the event the Company invests as much as $48 million, the Inducement Grant will allow for an
increased annual grant, but shall not exceed $1,545,000 total. The Inducement Grant contains
performance -based measures for the Company to demonstrate that it has reached annual job
creation and investment threshold levels, and include claw back provisions.
The Company will create at least 90 new production jobs with an average annual salary of
$37,979 per year, which will generate an annual payroll of $3.4 million. Other economic benefit
multipliers to the County include enhanced job skills for those employees through advanced
technical training to be provided by the Orange County campus of Durham Technical
Community College in Hillsborough. Also, construction employment for the new 98,000 square
foot facility will create many additional skilled trade jobs.
RECOMMENDATION(S): The Interim Manager recommends that the Board:
1. Receive the proposal to consider the issuance of incentives to a private company for the
recruitment of Morinaga America Foods, Inc. to Orange County, and to consider approval
of a "performance- based" economic development incentive agreement with claw back
provisions.
2. Conduct the Public Hearing and accept public and BOCC comments.
3. Close the Public Hearing.
4. Approve the "Performance- Based" economic development incentive agreement between
Orange County and the Company, subject to final review by the County Attorney, and
authorize the Chair to sign the agreement on behalf of the County.
K
Attachment 1
STATE OF NORTH CAROLINA
ORANGE COUNTY
PERFORMANCE AGREEMENT BETWEEN ORANGE COUNTY, NC AND MORINAGA
AMERICA FOODS, INCORPORATED
This Agreement made and entered into this the day of October, 2013 by and between Orange
County, a body politic existing under the laws of the State of North Carolina ( "County ") and Morinaga
America Foods, Inc., a North Carolina corporation, with facilities to be located in Mebane, North
Carolina ( "Company "), for the purpose of incentivizing Company's investment in Orange County and
Mebane.
Company is a North Carolina corporation and a wholly -owned subsidiary of Morinaga & Co., Ltd., a
confectionary company situated and doing business in Tokyo, Japan. Company's Mebane Facility shall
manufacture confectionaries for distribution throughout the United States. Company represents it is
duly authorized to conduct business in North Carolina. It is understood that the levels of performance
required by this Agreement are to be met by this group (Company and Morinaga & Co, Ltd.) as a whole
at its Facility in Orange County (Mebane). Accordingly, the term "Company" as used in this Agreement
refers to the entire group at such Facility.
WITNESSETH
THAT WHEREAS, the County has offered to the Company an inducement package as hereinafter set
forth; and
WHEREAS, the State of North Carolina and the Town of Mebane, North Carolina have offered separate
inducement packages to the Company; and
WHEREAS, but for the offer of an inducement package the Company would not be locating its
manufacturing Facility within Orange County; and
WHEREAS, the Company has agreed to meet and continue meeting the minimum investment and
employment requirements as hereinafter set forth;
NOW, THEREFORE, the parties hereto in consideration of these mutual covenants and agreements
passing from each to the other do hereby agree as follows:
1. DEFINITIONS. As used in this Agreement the terms below will have the following meanings:
A. "Affiliate." A company that the Company controls, controls the Company, or is under
common control with the Company.
B. "Commencement Date. The date in which the Company begins actual production
operations at the Subject Property, after having obtained applicable governmental
approvals, certificates of zoning compliance, and certificates of occupancy. Unless
delayed by causes beyond the control of the Company, the Commencement Date is
anticipated to be no later than December 1, 2015.
n
C. "Company." Mormaga America Foods, Inc. and includes its affiliates, successors, and
assigns.
D. "Eligible Property." Includes (a) the Subject Property (as defined in Exhibit A, Legal
Description of Real Property), other real property in the County, and all improvements
the Company or an Affiliate of the Company constructs or installs, or causes to be
constructed or installed, at the Subject Property or such other real property, including all
buildings, building systems, and building improvements, and (b) all personal property
(as defined in Exhibit C, Personal Property) the Company or an Affiliate of the
Company purchases or leases and installs, at or relocates to, the Facility or such other
real property.
E. "Grant." An economic incentive grant to the County pursuant to Section 2C of this
Agreement.
F. "Inducement Grant." An economic development grant provided to Company for the
purpose of securing the Company's location of its manufacturing facility in Orange
County, North Carolina. -
G. "Minimum Taxable Investment." The amount of $34,000,000 which represents eighty
percent (80 %) of an aggregate Qualifying Expenditure made by the Company of
approximately $42,500,000.
H. "Orange County Facility" "Mebane Facility," or "Facility." The Company constructed
and/or owned primary and secondary structures, utilities, and operations and service
areas situated on the Subject Property in Mebane, Orange County, North Carolina in and
on which Company conducts its business, manufacturing, and/or operations.
L "Person." Any individual, partnership, trust, estate, association, limited liability
company, corporation, custodian, nominee, governmental instrumentality or agency,
body politic or any other entity in its own or any representative capacity.
J. "Personal Property." All personal property the Company or an Affiliate owns or leases
located at the Facility, including all (a) machinery and equipment, (b) furniture,
furnishings, and fixtures, (c) property that is capitalized for federal or state income tax
purposes, (d) all additions to any of the foregoing, and all replacements of any of the
foregoing in excess of $100,000.
K. "Qualifying Expenditure." All expenditures the Company, an Affiliate, or lessor to the
Company or an Affiliate makes for Eligible Property which is subject to Tax in the
County and is not subject to an exemption from Tax that the Company uses.
L. "State." The State of North Carolina.
M. "Subject Property." The property on which Company constructs and/or operates the
Orange County Facility.
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N. "Tax" or "Taxes." Ad valorem property tax levied on real and personal property located
in the Count y pursuant to Article 25, Chapter 105 of the North Carolina General
Statutes or any successor statute relating to ad valorem property tax the County levies on
property.
O. "Term" or "Full Term." The duration of this Agreement meaning September , 2013
through and including January 31, 2020.
P. "Total Taxable Investment." The taxable value of all Qualifying Expenditures made by
Company in and to its Orange County Facility as of January 31, 2020.
2. INDUSTRIAL INVESTMENT AND EMPLOYMENT AGREEMENT
A. INVESTMENT
1. The Company anticipates it shall directly invest a Minimum Taxable Investment, in
accordance with the investment plan attached as Exhibit B, in addition to 2015
assessments in real and taxable business personal property as described in Exhibit C, on
or before January 31, 2018. If the Company does not make the Minimum Taxable
Investment by on or before January 31, 2018 (and as may be extended below), the
amount of the Grants will be adjusted as provided in Subsection 2A3.
2. The Company shall achieve the Minimum Taxable Investment by January 31, 2018.
If total increase of taxable investment falls below the minimum investment levels, due to
failure to meet the investment goals set forth in Exhibit B or removal of equipment, as
assessed by the Orange County Tax Assessor, the amount of the following annual
installment will be reduced by a pro -rata percentage of the shortfall. The baseline for
measuring whether the investment goals have been met (i.e. the 2015 tax assessments)
shall be adjusted (1) upward, if there is an increase in the assessment of the Company's
real property and (2) downward, to reflect the natural decline in the value of the
Company's personal property (existing in 2015 and acquired thereafter in the course of
the new investment) as measured by the depreciation of such property in accordance
with generally accepted accounting principles.
B. EMPLOYMENT
On or before January 31, 2018, at least 90 persons will be employed in full -time
positions at the Mebane Facility ( "Jobs Minimum "). The number of full -time positions
shall be evidenced by one or more Quarterly Tax and Wage Reports (Form NCUI 10 1)
filed with the N.C. Employment Security Commission. If 80% of the Jobs Minimum is
not achieved on or before January 31, 2018 (or as extended as provided below), the
amount of the Grants will be adjusted as provided in Section 6.
2. During the first year of operation after commencement of this Agreement, Company and
County agree Company shall hire 18 full time employees at its Mebane Facility. During
the second year of operation the Company shall hire an additional 67 full time
employees at its Mebane Facility. During the third year of operation the Company
shall hire at a minimum an additional 5 full time employees at its Mebane Facility. At
the expiration of this Agreement, the Company, and its subsidiaries, shall employ, at its
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Mebane Facility in Orange County, at least the equivalent of 90 full time employees in
accordance with "Exhibit A ". Ninety (90) new full time equivalent employees shall be
hired at the Mebane Facility pursuant to the terms of this Agreement. Employees
counted toward this total shall include only new employees of the Company employed
and located at Company's Mebane Facility in Orange County, provided such employees
are employed in Orange County on a full time basis. Employees of the Company will
be eligible to participate in Company sponsored health insurance programs. For
purposes of this section "90 full time equivalent employees" shall be defined as 90
actively employed individuals and shall not include vacant positions for which the
Company is actively or otherwise recruiting. It is understood that vacancies occur and
that when such occur the Company will immediately, or as soon as is reasonably
possible thereafter, fill said vacancies. The mean wage of the 90 new full time
equivalent employees shall be, as of the last day of this Agreement, at the annual rate of
thirty-seven thousand nine hundred sixty -nine dollars ($37,969.00).
C. DEVELOPMENT GRANT PARTICIPATION: Where applicable, the Company agrees to
partner, through the commitment to create new jobs, with Orange County and other applicable
agencies to apply for development grants that will improve and/or add water, sewer, road or
other necessary infrastructure in order to facilitate the successful completion of this project. The
Company agrees to meet with program representatives, and to participate in the grant request
process as necessary to secure the required funding.
D. GUARANTEED MINIMUM LEVEL OF PERFORMANCE: The Company agrees that its
minimum level of performance pursuant to this Agreement shall be as set out in this Section 2.
Furthermore, Company agrees that failure to meet the minimum level of new employment as
reflected in Section 2B shall entitle the County to reductions in inducement installments paid to
the Company in an amount of four hundred fifty dollars ($450.00) per employee not hired as
reflected in Exhibit A. Company further agrees that failure to meet the minimum level of direct
investment as reflected in Section 2A shall entitle County to pro rata reductions in inducement
installments paid to the Company as set out in Section 3. It is agreed and understood by the
parties hereto that the failure of the Company to meet the level of performance with respect
to minimum level of investment or minimum level of new employment as specified herein
shall not be considered a breach of this Agreement.
E. STATUTORY COMPLIANCE: The Company understands that the County's participation is
contingent upon authority found in North Carolina General Statute 158 -7.1 and other relevant
North Carolina General Statutes and that should such statutory authority be withdrawn by the
North Carolina General Assembly County may terminate this Agreement without penalty to
County and without further compliance with this Agreement.
3. INDUCEMENT PACKAGE
A. COUNTY INDUCEMENT GRANT: Subject to Section 2A3 the County, upon execution of
this Agreement, shall provide to the Company an inducement to offset Facility development,
expansion, and acquisition costs in an amount estimated at One Million Ninety -three Thousand
Nine Hundred Fifty Dollars ($1,093,950) payable in five installments of approximately Two
Hundred Eighteen Thousand Seven Hundred Ninety Dollars ($218,790) over a five year period.
The first installment shall occur on August 1, 2015 upon receipt of proof, as described in
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Section 5 of this Agreement, that the minimum employment and investment numbers referenced
in Section 2 of this Agreement have been met and that all outstanding local property taxes on the
real and business personal property owned by the Company and located within Orange County
for which a bill for such taxes have been issued to the Company, have been paid. Subsequent
annual installments will occur during the month of January for the term of this Agreement with
the final installment occurring in January 2019. No installment shall be required to be paid until
such time as County receives proof of the payment of all outstanding property taxes and
verification of employment and investment levels has been submitted to the County. Subject to
Section 3C the final Inducement Grant Amount shall be determined based on the Company's
Total Taxable Investment at the time of the final inducement installment and according to the
formula in 3B.
B. TOTAL COUNTY COMMITMENT: The amount of the Inducement Grant is based on a
taxable investment by Company in an amount of Thirty -four Million Dollars ($34,000,000).
Should Company make a taxable investment in an amount more than Thirty -four Million Dollars
($34,000,000) County shall adjust the Inducement Grant amount according to the following
formula: Amount of investment divided by 100 multiplied by the then current ad valorem tax
rate (currently $0.858 per $100 of valuation) multiplied by 0.75 (percentage of inducement)
multiplied by five (number of years). Utilizing this formula a taxable investment currently
estimated at Thirty-four Million Dollars ($34,000,000) would result in an Inducement Grant in
the amount of One Million Ninety -three Thousand Nine Hundred Fifty Dollars ($1,093,950)
payable in five installments of Two Hundred Eighteen Thousand Seven Hundred Ninety Dollars
($218,790). In the event the amount of taxable investment increases or decreases, the amount of
inducement shall incease or decrease based on the formula specified herein, however the total
amount of inducement shall be no more than One Million Five Hundred Forty -Five Thousand
Dollars ($1,545,000.000). Further, this example assumes a static taxable investment of Thirty -
four Million Dollars ($34,000,000) throughout the five -year term. The formula specified herein
shall be applied to the taxable investment annually during the term to determine the actual
amount of the five inducement installments.
C. MAXIMUM COUNTY COMMITMENT: The Inducement Grant shall not exceed One
Million Five Hundred Forty -five Thousand Dollars ($1,545,000.00), the inducement amount
based on a Forty -eight Million Dollars ($48,000,000) investment by Company.
4. EXPANSION OPPORTUNITY
Participation in this Agreement shall not exclude the Company from consideration for additional
inducements from the County either during or upon completion of this Agreement. Future
projects shall be considered on a case -by -case basis and induced at the discretion of the County
based on new taxable investment and job creation in excess of the minimum levels outlined in
Section 2 above. Any such agreement shall require a separate "Performance Agreement' which
shall conform to all relevant North Carolina Statutes and/or Orange County Ordinances, Policies
or Resolutions, shall be in writing, and shall be mutually agreed upon by the Parties.
5. PROOF AND CERTIFICATION
The officials of Parties to this Agreement shall furnish the necessary reports and certificates to
verify that each Party's respective goals are met. Once the Company maintains its investment
2054461.2
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and employment goals for the term of this Agreement it will no longer need to furnish these
reports.
Acceptable forms of proof for taxable investment shall be the records of the County Tax
Administrator. Acceptable forms of proof of payment of taxes shall be in the form of cancelled
checks, and receipts of payment from the County Tax Administrator. Acceptable forms of proof
for employment numbers shall be in the form of a notarized statement from a North Carolina
licensed Certified Public Accountant and shall be verified by the North Carolina Employment
Security Commission.
6. REMEDY
A. INDUCEMENT PACKAGE: If the County does not meet and maintain the terms set forth
in the inducement package, the Company has the option to the rights set forth in Section 11A of
this Agreement upon thirty (30) days written notice to the County.
B. DELAY OF INDUCEMENT PACKAGE INITIATION: If the Company believes that it will
not meet employment and investment goals that are to be met pursuant to this Agreement by
December 31, 2018, the onset of this Agreement may be delayed one (1) year, at the option of
the Company. Written notification of a request to delay onset must be received by the County
no later than December 31, 2014. In that event this Agreement shall initiate no later than
December 31, 2014 and shall expire no later than January 31, 2020. In the event the
employment and investment goals are not met due to causes beyond the control of the
Company, the period in which such employment and investment goals are to be met shall be
tolled by the period of such delay caused by such causes beyond the control of the Company
(for purposes of this Section 6B causes beyond the control of the Company are limited to
delay in completion of public works construction such as access road, utilities, water and
sewer lines).
C. INVESTMENT AND EMPLOYMENT PACKAGE: If the Company does not meet and
maintain either the investment or employment goals within the annual timetable set forth in this
Agreement, and does not opt to delay the onset of this Agreement as described above, then the
county will reduce the annual installment payment as set forth in Section 2D of this Agreement
until such time as the Company once again meets both the investment and employment goals.
Reduction shall be computed based on the percentage of the goal not met. In order to qualify for
the full reimbursement, including recovery of any prior reductions, both investment and
employment must meet or exceed the minimum standards outlined above prior to the natural
termination of this Agreement.
7. SEVERABILITY
If any term or provision of this Agreement is held to be illegal, invalid, or unenforceable, the
legality, validity, or enforceability of the remaining terms, or provisions of this Agreement shall
not be affected thereby; and in lieu of such illegal, invalid or unenforceable term or provision,
there shall be added by mutually agreed upon written amendment to this Agreement, a legal,
valid, or enforceable term or provision, as similar as possible to the term or provision declared
illegal, invalid, or unenforceable.
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8. COMPLIANCE WITH THE LOCAL GOVERNMENT BUDGET AND FISCAL CONTROL
ACT OF NORTH CAROLINA GENERAL STATUTES
All appropriations and expenditures pursuant to this Agreement shall be subject to the provisions
of the Local Government Budget and Fiscal Control Act of the North Carolina General Statutes
for cities and counties and shall be listed in the annual report submitted to the Local Government
Commission by the County.
9. GOVERNING LAWS & FORUM
This Agreement shall be governed and construed by the Laws of the State of North Carolina.
Any action brought to enforce or contest any term or provision of this Agreement shall be
brought in the North Carolina General Court of Justice sitting in Orange County, North
Carolina. The Parties hereto stipulate to the jurisdiction of said court.
10. INDEMNIFICATION
The Company hereby agrees to indemnify, protect and save the County and its officers,
directors, and employees harmless from all liability, obligations, losses, claims, damages,
actions, suits, proceedings, costs and expenses, including reasonable attorneys' fees, arising
out of, connected with, or resulting directly or indirectly from the business, construction,
maintenance, or operations of the Company or the Company's Mebane Facility or the
transactions contemplated by or relating to this Agreement, including without limitation, the
possession, condition, construction or use thereof, insofar as such matters relate to events
subject to the control of the Company and not the County. The County hereby agrees to
indemnify, protect and save the Company and its officers, directors, and employees
harmless from all liability, obligations, losses, claims, damages, actions, suits, proceedings,
costs and expenses, including reasonable attorneys' fees, arising out of, connected with, or
resulting directly or indirectly from the performance of this Agreement attributable to the
negligence or misconduct of the County, its officers or employees. The indemnification
arising under this Article shall survive the Agreement's termination.
11. TERMINATION
A. COMPANY: Upon Company's meeting its Employment and Investment obligations asset
out in Section 2 above and upon Company's certification to such and certification of the
payment of all real and personal property taxes, as set out in Section 5 above, then upon the
occurrence of any of the following events, the Company shall have the option of terminating
this Agreement: Failure of the County, to provide the initial inducement installment as
provided in Section 3 of this Agreement; or, under the same circumstances, failure of the
County to make future inducement installments, as provided for in Section 3 of this
Agreement. Should the Company exercise its option to terminate this Agreement, pursuant to
this Section for failure by the County, the Company shall be entitled to retain all funds paid to or
for the benefit of the Company pursuant to this Agreement. On the other hand, should the
Company terminate this Agreement for any reason other than the default by the County to
provide for any inducement installment to the Company, the Company shall repay to the
County all funds paid to or for the benefit of the Company pursuant to this Agreement.
Thereafter, the County shall have no further obligation to make inducement installments
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annually or otherwise. Any such termination of this Agreement by the Company shall be in
writing and shall meet notice requirements as set out herein.
B. COUNTY: The County shall have the option of terminating this Agreement upon any
Abandonment of Operations by the Company, without penalty to the County, which option
shall be executed by giving written notice to the Company. Abandonment of Operations shall
be defined as a period in excess of eight (8) weeks during which the Company's level of Full
Time Equivalent Employees or Direct Investment goes below thirty percent (30 %) of the
guaranteed minimum levels of performance commitments for either Full Time Equivalent
Employees or Direct Investment as reflected in Section 2 above. Notwithstanding the foregoing,
if the aforesaid decline in the number of full time equivalent employees or the Company's
failure to make the required direct investments is attributable to an overall national economic
decline (as such may be recognized by the United States Bureau of Labor Statistics), this shall
not be deemed an abandonment of operations entitling the County to terminate this Agreement,
and the Company shall not be deemed in default. In such event, the Company's and the
County's obligations shall be suspended for one year and resume thereafter. If after one year
the aforesaid decline continues the County may declare an Abandonment of Operations and
proceed as set forth herein.
C. NATURAL: In any event, the above terms notwithstanding, this Agreement shall
terminate upon the 31St day of January of the year in which the final financial inducement
installment is made.
12. LIMITATION OF COUNTY'S OBLIGATION
NO PROVISION OF THIS AGREEMENT SHALL BE CONSTRUED OR INTERPRETED
AS CREATING A PLEDGE OF THE FAITH AND CREDIT OF THE COUNTY WITHIN
THE MEANING OF ANY CONSTITUTIONAL DEBT LIMITATION. NO PROVISION
OF THIS AGREEMENT SHALL BE CONSTRUED OR INTERPRETED AS DELEGATING
GOVERNMENTAL POWERS NOR AS A DONATION OR A LENDING OF THE CREDIT
OF THE COUNTY WITHIN THE MEANING OF THE STATE CONSTITUTION. THIS
AGREEMENT SHALL NOT DIRECTLY OR INDIRECTLY OR CONTINGENTLY
OBLIGATE THE COUNTY TO MAKE ANY PAYMENTS BEYOND THOSE
APPROPRIATED IN THE COUNTY'S SOLE DISCRETION FOR ANY FISCAL YEAR
IN WHICH THIS AGREEMENT SHALL BE IN EFFECT. NO PROVISION OF THIS
AGREEMENT SHALL BE CONSTRUED TO PLEDGE OR TO CREATE A LIEN
ON ANY CLASS OR SOURCE OF THE COUNTY'S MONEYS, NOR SHALL ANY
PROVISION OF THE AGREEMENT RESTRICT TO ANY EXTENT PROHIBITED BY
LAW, ANY ACTION OR RIGHT OF ACTION ON THE PART OF ANY FUTURE
COUNTY GOVERNING BODY. TO THE EXTENT OF ANY CONFLICT BETWEEN
THIS ARTICLE AND ANY OTHER PROVISION OF THIS AGREEMENT, THIS
ARTICLE SHALL TAKE PRIORITY.
13. LIABILITY OF PUBLIC OFFICERS
No officer, agent or employee of the County or the Company shall be subject to any personal
liability or accountability by reason of the execution of this Agreement or any other
documents related to the transactions contemplated hereby. Such officers, agents, or
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employees shall be deemed to execute such documents in their official capacities only, and
not in their individual capacities. This Section shall not relieve any such officer, agent or
employee from the performance of any official duty provided by law.
14. MISCELLANEOUS
A. ENTIRE AGREEMENT: This Agreement, including all exhibits attached, constitutes the
entire contract between the parties, and this Agreement shall not be amended except in
writing signed by the Parties.
B. BINDING EFFECT: Subject to the specific provisions of this Agreement, this
Agreement shall be binding upon and inure to the benefit of and be enforceable by the
Parties and their respective successors and assigns.
C. TIME: Time is of the essence in this Agreement and each and all of its provisions.
D. CONSTRUCTION: Nothing in this Agreement shall be construed to the effect that the
County has any right to influence the Company's business decisions or to receive business
information from the Company (except as expressly provided in Section 2B and Section 5
hereof).
15. NOTICES
Any notices pursuant to and/or required by this Agreement shall be in writing and shall be
delivered via United States Mail, certified, return receipt requested:
If to Orange County; If to Morinaga America Foods, Inc.;
County Manager c/o Morinaga America, Inc.
200 S. Cameron Street 18552 MacArthur Blvd., Suite 360
Hillsborough, NC 27278 Irvine, CA 92612
Any addressee may designate additional or different addresses for communications by notice
given under this Section to the other Party.
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AGREEMENT REVIEWED AND ACCEPTED BY:
Date
Masao Hoshino
President
Morinaga America Foods, Inc.
Barry Jacobs
Chair
Orange County Commissioners
Attest:
Date
Date Attest: Donna Baker Date
Clerk to the Board
Orange County Commissioners
This instrument has been pre- audited in the manner required by the Local Government Budget and
Fiscal Control Act.
Finance Director
Approved as to form and legal sufficiency.
Office of the County Attorney
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"Exhibit A"
December 31
Baseline Employees
New Employees
Total Employees
2014
0
18
18
2015
67
85
2016
5
90
2017
2018
Total at Natural
Termination of
Agreement
90
90
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Exhibit B
15
unit: USD
Year
2014
2015
2016
2017
2018
Total
Land
1,000,000
1,000,000
Building
16,000,000
16,000,000
Equipment
15,000,000
3,000,000
18,000,000
Total
32,000,000
0
0
3,000,000
35,000,000
16
Exhibit C
No
Property
Y2014
Y2015
Y2018
1
Land
1
2
Glucose Syrup Tank
4
3
Glucose Syrup Pump
1
4
Primary Vegetable Oil Tank
2
5
Primary Vegetable Oil Pump
1
6
Sugar Silo
3
7
Vacuum Cooker
8
8
Kneader
8
9
Open Cooker
1
10
Fondant Plant
1
11
Cooling Plate
24
12
Batch Roll, Sizing, Forming
4
4
13
Cut &Wrapping Machine
4
4
14
Computer Scale
1
1
15
IBagger
I
I 1
I 1
17
RES- 2013 -078 Attachment 2
ORANGE COUNTY BOARD OF COMMISSIONERS
RESOLUTION AUTHORIZING A PERFORMANCE -BASED INDUCEMENT GRANT
BETWEEN ORANGE COUNTY & MORINAGA AMERICA FOODS, INC.
WHEREAS, North Carolina General Statute 158 -7.1 authorizes a county to
undertake an economic development project by extending assistance to a
company in order to cause the company to locate or expand its operations within
the county; and
WHEREAS, the Board of Commissioners of Orange County has held a public
hearing to consider whether to participate in an economic development project
with Morinaga America Foods, Inc., and the County has offered to the Company
an inducement package as hereinafter set forth; and
WHEREAS, Morinaga America Foods, Inc. will construct a facility of approximately
98,000 sq. ft. for the manufacture of the Hi -Chew candy, making an investment of
at least $34 million and creating at least 90 new, permanent jobs in Orange
County, and
WHEREAS, this economic development project will stimulate, diversify and
stabilize the local economy, promote business in the County, and result in the
creation of a substantial number of jobs in the County, and
WHEREAS, but for the offer of an inducement package the Company would not
be locating its manufacturing facility within Orange County, and
WHEREAS, the Company has agreed to meet and continue meeting the minimum
investment and employment requirements as hereinafter set forth, and
WHEREAS, the State of North Carolina and the City of Mebane, North Carolina
have offered separate inducement packages to the Company;
liK
THE BOARD OF COMMISSIONERS OF ORANGE COUNTY THEREFORE RESOLVES
THAT:
1. The County is authorized to expend a maximum of up to $1,545,000 of
county funds for the Morinaga America Foods, Inc. project.
2. The attached Performance Agreement between the County and Morinaga
America Foods, Inc. is approved.
3. The Chairman of the Board of Commissioners is authorized to execute the
contract and any other documents necessary to the project on behalf of the
County.
Adopted this the 15th day of October, 2013
Signed:
Barry Jacobs, Chair
Orange County Board of Commissioners
Attest:
Donna Baker, Clerk
Orange County Board of Commissioners
Attachment #3 19
PUBLICATION INSTRUCTION: Please publish the following notice in the Special
Notice Section of the Classified Advertisements on Wednesday, October 2, 2013.
The County Seal should be placed above the announcement.
�t �J
PUBLIC HEARING
Tuesday, October 15, 2013
SOUTHERN HUMAN SERVICES CENTER
2501 Homestead Road
Chapel Hill, NC 27516
Notice of Public Hearing Pursuant to North Carolina General Statute 158 -7.1 (d) on the issuance
of economic development incentives to a private company — The Orange County Board of
Commissioners will hold a public hearing on the County's proposed conveyance of a
"performance- based" economic development incentive to a private company, as required by the
Local Government Act, North Carolina General Statute 158 -7.1 (d). The County Board of
Commissioners intends, subject to public comment at the public hearing for which notice is hereby
given, to approve conveyance of the incentive agreement, with claw back provisions, for the
recruitment of Morinaga America Foods, Inc. to Orange County, N.C. The Inducement Grant is for a
period of 5 years, and shall not exceed $1,545,000 which is the inducement amount based on a
$48,000,000 investment by the Company. Funding for the incentive will come from fund balances
on hand, and projected ad valorum taxes paid by the Company. The Company proposes to invest
at least $34 million in a new production facility, and create at least 90 new jobs. The hearing will
begin at 7:00 PM on Tuesday, October 15, 2013, and will be held at Southern Human Services
Center, 2501 Homestead Road, Chapel Hill. Further information can be obtained by contacting
Donna Baker at (919) 245 -2130. In compliance with the Americans with Disabilities Act, individuals
needing special accommodations (including auxiliary communicative aids and services) during the
hearing should notify Donna Baker at (919) 245 -2130 at least three days prior to the hearing that
will be attended.
20
Attachment #4
e• °� o
MORINAGA & CO., LTD. AWRINAGA
Summary of Orange County's Recruitment of Morinaga America Foods, Inc.
Presentation to the Orange County Board of Commissioners
Public Hearing on an Economic Development Incentive
October 15, 2013
Highlights:
• Summarizes Orange County's successful recruitment of the world -class Japanese confectionary & candy
maker, Morinaga & Co., Ltd., and its' USA subsidiary Morinaga America, Inc. which has selected a light
manufacturing site in the Buckhorn Economic Development District for the firm's first American
manufacturing operation.
• Outlines the company's plans to produce their "Hi- Chew" candy product, invest $48 million in a new,
construct a state -of- the -art 120,000 sq. ft. clean USDA -spec manufacturing facility, and create 90 - 120
new career opportunities with competitive salaries, health and retirement benefits for our residents.
• Describes the extensive efforts made by Orange County, the City of Mebane, the State of North Carolina,
and other key players, following 11 separate visits by the company and its consultant to Orange County
over the previous 19 months, and how we eventually won "Project Rainbow" throughout a highly
competitive, multi -state site selection process.
• Identifies the specific site location, the required infrastructure to the property, the financial obligations
and funding resources to fully develop the site, and local and state incentives.
• Notes the transformative effect regarding the County's successful recruitment of Morinaga America
Foods, Inc. and how that success story illustrates Orange County's efforts to diversify our local economy
and tax base, and create more and better jobs for our residents. Shows how the Board of County
Commissioners' commitment to preparing our Economic Development Zones with utilities, zoning,
incentives, and thoughtful use of the quarter cent sales tax for economic development, has proven to be a
winning formula for the long term. And, highlights the public's commitment to economic development
via its favorable vote on the quarter cent sales tax.
Company Description:
• Morinaga & Co., which was founded 114 years ago in 1899 in Tokyo, Japan, is a major international
confectionary & candy maker. With $1.75 billion in global sales revenue, comprised of 53% in chocolates,
caramel & biscuits, 19% in ice cream & frozen foodstuffs, 16% in health products, and 12% in cocoa /cake
mix foodstuffs, the firm is Asia's equivalent to a Hershey's, Mars or Nestle.
21
Attachment #4
• In Japan, which is the world's #2 overall largest candy and confectionary market (behind the USA), the
Company has over 40 different product lines, where it holds the #1 Japanese domestic market -share for
candy. Morinaga ranks similar to Kellogg Company in terms of retail sales.
• Among Japan's top 3 competing confectionary makers, Morinaga ranks #1 for candy & caramel products,
#2 for biscuits, and #3 for chocolate products. The chewy fruit flavored snack that holds the #1 spot
within Japan, and which the company will produce here in Orange County, is called "HI- CHEW ".
• Morinaga is aggressively marketing HI -CHEW across the United States and has successful store displays at
Target, COSTCO, 7 Eleven, and Kroger, and is found locally at the Streets at South Point Mall ( "It's Sugar ",
"World Market ").
• Additional product lines include frozen desserts (19 %), foodstuffs (10 %), and the internationally -
renowned Weider -brand health care products such as energy drinks, nutritional vitamin /mineral
supplements & protein bars, & collagen -based beauty products (16% of sales).
• Morinaga America, Inc., led by Mr. Masao Hoshino, was established in Los Angeles in 2008 for the
purpose of introducing the company's various product lines, starting with HI -CHEW.
• Overseas partners include serving as the trademark distributor, licensee or supplier for world -class
confectionary companies such as Disney Japan, SUNKIST Growers, PEZ, Perfetti van Melle (Italy), Storck
(Germany), Dare Foods (Canada) and Barry Callebaut AG (Switzerland).
• Management's corporate philanthropy strives to be a "company that improves the lives of children
worldwide". The firm partners with international NGOs in developing nations, and places a special
emphasis promoting healthy nutrition, and funding for school facilities and educational supplies,
especially among West African countries.
• First Japanese corporation to be affiliated with the World Cocoa Foundation (WCF), which was established
with the objective to foster a sustainable cocoa industry, and prevent the use of child labor in developing
nations. This is achieved through the environmental protection of regions where major global chocolate
corporations cultivate cocoa, and through economic and social development. Technical guidance and
training support is provided to cocoa farmers through various programs that protect the natural and
social environment.
Competition & Initial Site Search:
In early 2012, Morinaga and Portland, OR -based site selection consultant /engineering firm InSpec Group began a
multi -state site search to identify a "Hi- Chew" manufacturing location. Competition for "Project Rainbow"
included the following communities:
• Portland, OR
• Ontario, Canada
• Philadelphia, PA
• Richmond, VA
• Atlanta, GA
• North Carolina (18 total sites in 12 counties)
22
Attachment #4
Chronology of Events:
The State of North Carolina's "Project Rainbow" made a total of 11 site selection visits to Orange County over the
previous 19 months, prior to Morinaga's September 3rd, 2013 public announcement to select our community.
• February 1, 2012
• April 5 — 6, 2012
• May 18, 2012
• July 11— 16, 2012
• August 22, 2012
• August 27, 2012
• January 11, 2013
• January 24, 2013
• January 31, 2013
• March 19 — 21, 2013
• April 14 — 15, 2013
• June 11, 2013
• July 1, 2013
• July 10 — 12, 2013
• July 20, 2013
• August 30, 2013
• September 3, 2013
• September 17, 2013
• October 7, 2013
• October 15, 2013
N.C. Department of Commerce first contacted Orange County regarding a
site search called "Project Rainbow" for an unidentified company.
First visit to see sites in NC & Orange County by Morinaga America & the firm's
Portland, OR -based site selection consultant, InSpec Group.
Morinaga America & consultant returned to see NC and Orange County sites.
Morinaga America & consultant returned to Orange County.
Consultant returned to Orange County. No other NC sites were visited.
BOCC first met in closed session to discuss a potential incentive.
Morinaga & Co.'s senior staff from Japan, Managing Director Toru Arai &
Senior Managing Director Osamu Noda, travelled from Tokyo to see the two
finalist sites in Orange County and Atlanta, and met with Governor McCrory &
North Carolina Department of Commerce Secretary Sharon Decker.
BOCC received a second closed session briefing on the project.
Orange County was notified it had emerged as one of 2 finalist locations, along
with a competing site near Atlanta.
Morinaga America's President from Los Angeles, Masao Hoshino, visited &
met with BOCC in closed session; Orange County's proposed incentive was
discussed and tentatively approved.
Consultant returned.
Consultant returned.
Mr. Toru Arai, who first visited Orange County in January 2013, was promoted
to the position of President of Morinaga & Co., Ltd. in Japan.
Chairman Gota Morinaga visited NC and Orange County to review our site and
meet with the Governor.
Morinaga & consultant returned to view additional acreage.
Morinaga & consultant returned to observe the site survey.
Official public announcement of Morinaga's decision to select Orange County.
Consultant visit to discuss site infrastructure development.
Masao Hoshino (President of Morinaga America, Inc.) & Keita Morinaga (son of
Chairman Gota Morinaga, and head of the firm's New York office) attended the
Public Hearing in Mebane.
Masao Hoshino and Keita Morinaga attended the Orange County Public Hearing.
Morinaga's Planned Investment in Orange County:
On September 3, 2013 the company announced its' tentative decision to invest in Orange County, as follows:
• Capital Investment:
• Employment:
• Average Salary:
• Annual Payroll, w/ benefits:
• Facility Size & Type:
$34 - $48 million (over 5 years)
90 - 120 jobs
$37,969
$3.4 million
98,000 sq. ft.
3
23
Attachment #4
• Type of Operation: Production of fruit flavored candy snack "Hi- Chew"
• Site Size: 21.00 acres (Buckhorn Economic Development District)
Although the Company has not committed to making any additional investment at this time, the property is large
enough to accommodate an idential sized expansion. Company comments also support this long -term growth
outlook for the Orange County site.
Site Location - Buckhorn Economic Development District:
• The 21.00 acre tract is part of the "W. H. Wilson Family Investment Group LLC" property, Orange County
PIN # 9824459890. Located adjacent to Ben Wilson Road, south of and facing Interstate 1- 40/1 -85, and
near the Orange /Alamance county line in the City of Mebane. Site is part of a cleared 57 -acre field facing
the highway, and opposite the Armacell facility and Tanger Mall.
• Site is located within the County's "Buckhorn Economic Development District" and was rezoned by the
BOCC in 2012 to 0/1 (Office /Institutional) to promote business recruitment. Site is currently undeveloped
without infrastructure. The owner is in the process of applying to the City of Mebane to have this
property annexed and rezoned by the end of 2013.
• The utility infrastructure and road access improvements required to the make Orange County's site
competitive to attract Project Rainbow will also make adjacent properties in the Buckhorn Economic
Development District more developable, attractive and competitive to appeal to future business
prospects.
In comparison, Morinaga's other finalist location, near Atlanta, offered the company a lower- priced and
established business park with all required infrastructure and tenants already in place, thereby giving the
company a greater comfort level as it evaluated advantages (incentives, business costs, logistics, etc.)
between that location and Orange County's largely undeveloped site.
Necessary Infrastructure Improvements to the Site:
The N. C. Department of Commerce has pre - qualified Orange County and Morinaga America Foods, Inc. as
eligible co- applicants to receive a grant up to $750,000 from the State of North Carolina's "Community
Development Block Grant" (CDBG) industrial program. This State grant will reimburse the County for
75% of the required water & sewer extension costs, and the preliminary engineering for the access road
to the site, with Orange County providing a required 25% local match for the remaining cost. The
estimated total cost to extend water and sewer to the site, and design the road improvement may be
approximately $700,000, but the County's portion will be only 25% of that amount with the CDBG's
reimbursement assistance.
• One of the criteria specific to the CDBG program is that among the total number of jobs Morinaga
commits to create in the first 3 years, at least 60% of those 90 —120 total jobs must directly relate to
persons who are qualified as coming from low or moderate incomes, prior to coming to work for the
company. This population is typically a County resident who is either unemployed or underemployed,
and who has an income level at, or below 80% of the County's median income. This is the same criteria
as used by the County's affordable housing department to qualify low and moderate income residents for
Section 8 housing vouchers. Morinaga's projected average salary of $37,969 will meet this requirement.
4
I
Attachment #4
• The cost to extend a 12" water line a distance of 3,700 linear feet to the site is estimated at $375,000
and the cost to extend a 10" sewer line a distance of 1,500 linear feet to the site is estimated at
$200,000. Estimated design and construction time is 12 months. Also, the cost to design the 2,500 foot
access road, (which NCDOT has agreed to build), may cost at least $100,000.
• In addition to the State's CDBG funding to reimburse Orange County for 75% of total utility and road
improvements to the site, the County's "Article 46" % cent sales tax proceeds are also available, if needed.
Orange County intends to contract with the firm Martin - McGill for design, engineering and environmental
consulting work related to site infrastructure improvements, and for CDBG grant management services.
• PSNC Energy will need to extend a natural gas line from the existing 4' line along Ben Wilson Road to the
site. The cost for this line extension will be paid entirely by PSNC Energy, and at no cost to Orange
County or the company.
• Duke Energy will deliver all electrical power to the property, to include installing transformers and
underground power lines at the site, and at no cost to Orange County or the company.
• N. C. Department of Transportation has committed to extend the existing Ben Wilson service road
adjacent along the highway and up to Morinaga's site, The $500,000 cost to build the 2,500 foot access
road will be fully paid by the State of North Carolina and NCDOT. There is no cost to Orange County or
the company. NCDOT has verbally committed to funding the access road from a combination of several
State resources. Estimated design and construction time is 12 months.
In future years, NCDOT anticipates a further extension of this new service road eastward toward Mattress
Factory Road, which could favorably influence the State's "Transportation Improvement Plan" (TIP)
prioritization to eventually make Mattress Factory Road a full interchange. This needed interchange
would serve to improve traffic flow for existing and future truck and employee vehicles throughout the
Buckhorn Economic Development District.
Summary of Local & State Financial Incentives:
• The Orange County Board of County Commissioners first met in closed session on August 27, 2012 and
discussed the recommended "performance- based" grant to encourage the company's eventual selection
of Orange County.
• The BOCC met a second time in closed session on January 24, 2013 to discuss the project, and met a third
time on March 19, 2013 (during the visit and presentation by Morinaga America's President Masao
Hoshino) and voted to tentatively approve the proposed County incentive offer.
The Orange County performance -based incentive is calculated as follows: up to 75% of the taxable value
of the project's $48.0 million capital investment, for as long as 5 years. This recommended grant will
make possible a competitive Orange County incentive of approximately $308,000 annually for 5 years,
or, approximately $1.5 million total. The County's performance grant would include a "claw- back"
provision in the contract with the company to ensure that the firm's annual target for capital investment
and jobs creation is first verified before any County incentive would be provided over the initial 5 -year
term. The Company will also be required to provide health insurance for its employees during the
incentive period, just as required by the State's incentive grant. This information was outlined in the
County's commitment letter, dated March 19, 2013 from Orange County Manager Frank Clifton. Orange
County will hold a public hearing for the proposed incentive to Morinaga as early as October 15, 2013.
5
25
Attachment #4
• The City of Mebane, which will annex and rezone the proposed site at the landowner's request, has
tentatively approved a supplemental local incentive package to the company (specific $ amount to be
determined) of the project's $48 million capital investment. The City of Mebane held a public hearing on
October 7, 2013 for its proposed incentive to Morinaga.
The State of North Carolina has offered the company a $264,000 grant from the "One N. C. Fund"
discretionary grant program. This State incentive has a required matching fund requirement from Orange
County and the City of Mebane. Refer to the attached commitment letter, dated January 4, 2013 from
the North Carolina Department of Commerce's Deputy Secretary Dale Carroll. Also, NCDOT has
committed to provide approximately $500,000 to build a 2,500 foot road access improvement by
extending the current Ben Wilson service road parallel to the interstate up to the Company's 21 -acre site.
Technical training valued at $150,000 or higher, for the new employees, will be provided by the
Hillsborough campus of the N. C. Community College System's Durham Technical Community College.
• And finally, pre- screening of job applicants will be provided by the State's Division of Employment
Security office in Chapel Hill office, to help identify Orange County residents who wish to gain
employment with this company.
Summary of Key Financial Incentives:
State of North Carolina
• "One NC Fund" Grant $264,000
• Durham Technical Comm. College training $150,000
• NCDOT Extension of Ben Wilson Road $500,000
$914,000
• Community Development Block Grant $750,000 (maximum grant cap requested by the County)
(75% reimbursement of Orange County's total initial cost to extend water and sewer to site)
Orange County
• Performance Grant
$34 million initial investment: $218,790 annual grant x 5 years = $1,093,950 total
$48 million potential investment: $308,000 annual grant X 5 years = $1,545,000 total
Community Development Block Grant $ to be determined (up to $250,000)
(25% co -pay of Orange County's total initial cost to extend water and sewer to site, & road design)
City of Mebane
• Performance Grant
$ to be determined
(1.5% of the Company's capital investment)
Recommendation to the BOCC:
Local and state government has the goal to promote economic development by encouraging the location of new
businesses and the expansion of existing businesses. This activity serves to diversify the tax base, increase
employment opportunities, and introduce new technologies and job skills to a community and for the benefit of
its residents. The Local Government Act, North Carolina General Statute 158 -7.1 outlines the requirements of
public hearings, and the public hearing has been scheduled in compliance.
Attachment #4
The Manager recommends that the Board:
I
1. Receive the proposal to consider the issuance of incentives to a private company for the recruitment of
Morinaga America Foods, Inc. to Orange County, and to consider approval of a "performance- based"
economic development incentive agreement with claw back provisions.
2. Conduct the Public Hearing and accept public and BOCC comments.
3. Close the Public Hearing.
4. Approve the "Performance- Based" economic development incentive agreement between Orange County
and the Company, and authorize the Chair to sign the agreement on behalf of the County.
All incentives from the County will come from the County property tax revenues that Morinaga generates after it
is in operation, supplemented by proceeds from the % cent sales tax.
Partners in the Successful Recruitment Process:
Key Participants:
• State of North Carolina
(Governor McCrory & Secretary of Commerce Sharon Decker)
• North Carolina Department of Commerce
(Business /Industry Development Division & Commerce Finance Division)
• Orange County
(Board of County Commissioners, Manager's Office, Economic Development, Planning &
Inspections, Legal, Financial Services, Visitor's Bureau, Public Affairs)
• City of Mebane
(Mayor, City Council & City Manager's office)
• Durham Technical Community College
(Hillsborough campus)
• North Carolina Community Colleges System
• North Carolina Department of Transportation
• InSpec Group
(Site selection consultant from Portland, OR)
Other Participants:
• University of North Carolina at Chapel Hill
(Chancellor's Office; Office for Innovation & Entrepreneurship)
• Progress Duke Energy
• PSNC Energy
• Research Triangle Regional Partnership
• Land owner
Chronology of Morinaga & Co.. Ltd. :
1899: Taichiro Morinaga returns from San Francisco and establishes a candy and confectionery company with
partner Hanzaburo Matsuzaki, becoming the first to introduce Western -style snacks to Japan.
1914: After years of research, Morinaga launches a caramel candy, Hi -Chew, designed to appeal to the Japanese
market.
1917: Morinaga establishes a dairy operation in Japan.
1918: Morinaga becomes the first company to market chocolate bars in Japan.
7
27
Attachment #4
1920: The Company begins production of powdered baby formula.
1925: The Company installs machinery and begins mass production of candies and confectionery.
1949: The dairy operation is spun off as a separate company, Morinaga Dairy Industries.
1956: Morinaga begins production of ice cream.
1964: The Company has a new hit product with the launch of Hi -Crown Chocolate.
1983: The Company launches a nutritional foods division and begins a product development and marketing
agreement with Weider, of the United States.
1995: The highly popular Weider in Jelly product line is launched.
2000: The Company launches a new corporate "power brand" strategy focusing on core brands and product
lines.
2004: A new manufacturing facility is completed in Shanghai in order to supply the market in China.
2013: The Company selects a site in Orange County, NC to produce "Hi- Chew" candy, marking its' first major
investment in the United States.
Company History:
Established in 1899 by Taichiro Morinaga, who had a pioneer spirit and the dream of "offering nutritious and
good- tasting confectionery to Japanese children," Morinaga & Co. Ltd. was the first Western -style confectionery
manufacturer in Japan. During the past 114 years, Morinaga has carried out its corporate operations guided by
the vision, "We Offer Good Health with Delight & Taste."
One of Japan's leading candy and confectionery manufacturers, Morinaga & Co. Ltd. is also credited with
introducing Western -style treats to Japan at the dawn of the 20th century. After more than 114 years, Morinaga
has remained at the top of the Japanese candy industry, producing a strong line of candies, chocolates, frozen
desserts and snacks, and nutritional products. Entering the new century, Morinaga has developed a new "power
brand" strategy emphasizing its core product lines, which include Milk Cocoa, Hotcake Mix, Amazake drinks,
frozen desserts, and Weider in Jelly, a line of drinkable, gelatin -like drinks marketed under license from the United
States' Weider Nutrition International Inc.
The company also produces a number of other licensed candy products, including Pez and Werther's Original.
Morinaga operates five manufacturing facilities in the Tokyo region; the company also has a manufacturing
subsidiary in Taiwan and built a new plant in Shanghai, China. The company also operates sales subsidiaries in
Europe and North America, and sells its products in more than 26 countries. Listed on the Tokyo Stock Exchange,
Morinaga is led by Gota Morinaga, grandson of the company's founder.
Born in Kyushu, in the north of Japan, in 1863, founder Taichiro Morinaga went to work for his uncle, a potter, in
exchange for room and board after his father's death when Morinaga was just seven. Morinaga, who had no
formal education, became the bookkeeper of the pottery business, and then, at the age of 18, was sent to Tokyo
as the company's sales representative. Morinaga later went to work for a wholesale company, rising to become
manager of a branch office in Yokohama. Yet, after extending too much credit to customers, the office went into
debt. In order to repay his employer, Morinaga decided to try his luck in California.
Taichiro Morinaga moved to San Francisco in 1887 and opened a hardware store, trading in high - quality, high -
priced goods - -in a working class neighborhood. The business, which suffered equally from the pervasive anti -
Oriental sentiment of the era, soon failed and forced Morinaga to look elsewhere for a livelihood.
Yet Morinaga's stay in the United States led him to an important discovery: candy. Japan had remained closed to
outside influences for more than 250 years, finally opening its borders to foreigners only in the late 19th century.
If the country's elite class had access to sweets -- typically based on boiled beans - -the majority of the population
I-]
I
Attachment #4
had limited access to confectionery products, and sugar consumption in general remained low. Milk and milk
products were also absent from the Japanese diet. The opening of the country's borders stimulated interest in all
things foreign, and the country's growing foreign population encouraged the import of Western -style
confectionery and candy.
Taichiro Morinaga recognized that the growing foreign influence in Japan, and the country's readiness to adopt
attributes of Western culture, would inevitably extend to the country's eating habits. Morinaga became
determined to learn the art of candy making, in order to introduce new confectionery products to the Japanese
market. Despite the anti -Asian prejudice, Morinaga found a job as a janitor at a candy factory, and there learned
how to make candy.
By the end of the century, Morinaga was ready to return to Japan and start his own candy company. Before
leaving, Morinaga performed his own bit of market research, questioning members of San Francisco's Japanese
community and other Japanese visitors to the city on their candy preferences. Morinaga discovered that the
sweet most preferred by the people he questioned was marshmallows, at the time also known as "angel food."
The fluffy, egg white - and - sugar -based candy also resembled existing Japanese confections, making it a natural
first product.
Morinaga founded his business with partner Hanzaburo Matsuzaki in 1899, opening a small shop in the Akasaka
neighborhood of Tokyo. The business, called Morinaga Western Candy Confectionery, developed quickly as the
country eagerly greeted the new candy type. Morinaga himself acted as salesman, pushing a cart from which he
sold marshmallows, and other Western - styled cakes and candies. Among these were caramels. This product
represented even more of a novelty in Japan in that it contained butter - -at a time when dairy products still had
not penetrated the Japanese diet. Morinaga's caramel sales were at first limited to his foreign customers, as the
Japanese shied away from the strange product. In addition, the country's climate made it difficult to produce - -and
to eat -- caramel, which tended to melt and become too sticky to hold in the heat and humidity.
Morinaga set out to develop a new caramel recipe for the Japanese market, and by 1914 had perfected a recipe
that both appealed to the Japanese palate and also offered a longer shelf life. The new product debuted in 1914,
and was packaged in a pocket -sized yellow box. Known as Hi -Chew, the product became a company flagship and
one of its core products into the next century. In the meantime, the company's strong marshmallow sales inspired
the adoption of a logo, an angel, in 1905 - -the angel logo also fit in with Morinaga's work as a missionary. The
company adopted the name Morinaga Confectionery Inc. in 1912.
The success of Hi -Chew led Morinaga to seek its own source of dairy products, and in 1917 the company set up a
dairy operation, which became Morinaga Dairy Industries. A year later, the company launched a new candy line,
becoming the first to introduce the chocolate bar to Japan. Meanwhile, the company began extending its dairy
product line, launching its first powdered baby formula in 1920. That launch marked the start of the company's
involvement in the nutritional products category as well.
By the 1920s, Morinaga's sales had been growing steadily. To meet the rising demand, the company installed its
first production machinery -- previously, production had been by hand - -and launched mass production in 1925.
Over the next decades, the company continued to add to its production capacity, opening four more plants, and
adopting increasingly sophisticated, modernized production techniques. By the 1980s, the company
manufacturing operations had become fully automated.
Q7
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Attachment #4
In the meantime, the company continued developing new product lines. Among these were baby biscuits, called
Morinaga Manna, which the company began producing in 1930. In 1935, Hanzaburo Matsuzaki became company
president. The company took a leaf from its Western counterparts in the 1930s, promoting holidays - -such as
Mother's Day starting in 1937 - -as a means of stimulating candy and confectionery sales.
During World War II, Morinaga turned part of its resources toward the production of penicillin, saving a good
number of lives. Following the war, the company, now led by Taihei Morinaga, decided to split up its operations,
separating its dairy business into a separate company, which became known as Morinaga Dairy Industries in 1949.
That company then developed into one of Japan's major dairy groups. The two companies nonetheless remained
closely linked, sharing the angel logo and developing common products and marketing campaigns.
The 1950s saw new expansion for the company. In 1954, its production capacity expanded with a new band oven -
-the first to be brought into Japan. Two years later, Morinaga extended its dessert offerings with the production
of ice cream, which quickly developed into one of the company's key product lines. Another strong seller for the
company came in 1957, when it introduced its popular Hotcake Mix. That line also became one of Morinaga's
flagship brands.
Attempts to introduce Valentine's Day celebrations - -and linking that holiday with chocolate - -had been made since
the 1930s by various Japanese companies. At the beginning of the 1960s, however, Morinaga at last succeeded,
launching a "Chocolate for St. Valentine's Day" marketing campaign. The company had other hit products during
the decade, such as Hi -Crown Chocolate, launched in 1964, and a new soft, milk -based caramel, Hi Soft, launched
in 1969. At the beginning of the 1970s, the company added a new line of Twiggy chocolates as well.
Morinaga's sales continued to rise during the 1980's, nearing the equivalent of $1 billion by the end of the
decade. The company by then had opened its fifth manufacturing facility and had continued to extend its product
range, launching, for example, its brand of Ottoto crackers. The company also had expanded beyond candies and
confectionery to some extent, adding production of alcoholic beverages. That business, operated under the name
of Fukutokucho, produced primarily sake and shochu.
Closer to the group's core was its drive into the health and nutritional foods market. The company's entry into the
sector began in the early 1980s, and a 1983 licensing agreement with the United States' Weider Nutrition
International to develop and market Weider- branded products for the Japanese market. The company also
entered the soft drinks market, launching a rice -based health drink, Amazake, which became one of its key
brands. Tofu represented another fast - growing nutritional product for the company, and formed a strong part of
the group's international growth. By the end of the 1980s, the company had entered some 32 countries, backed
by sales and marketing subsidiaries in the United States and The Netherlands.
Morinaga's product development continued through the 1990s. Among the most successful company products
launched during the decade were its Sold Dazen chocolates, introduced in 1993. The following year marked the
debut of a new product line, developed under Morinaga's partnership with Weider. The new snack, called Weider
in Jelly, was the first in a range of drinkable, jelly -like snacks touted by the company as nutritional foods. The
Weider line, fully launched in 1995, was credited with creating an entirely new product category. The first
variations included Weider Energy In, which claimed to provide a sustained, quick energy boost; and Weider
Vitamin In, which claimed to provide a full spectrum of vitamins provided by a balanced meal. Targeting a young
male market, the Weider line grew steadily into the next decade, and by 2002 represented nearly 20 percent of
the company's total sales.
The sustained Japanese recession into the 2000s slowed the confectionery market as well. In response, Morinaga,
now led by Gota Morinaga, developed a new "Power Brand" strategy for the new century, with a focus on a
10
30
Attachment #4
limited range of key brands. As part of that effort, the company sold off its liquor operation in 2000. The company
then began stepping up development of new products, to be launched under its array of "power" brands- -
including Milk Cocoa, Weider in Jelly, Hotcake Mix, and Amazake. Meanwhile, the company continued to
manufacture and market a number of products under license, such as the popular Pez candies and, since 2002,
European favorite Werther's Original.
The company also had begun to look beyond the Japanese market, which remained its chief source of revenues.
At the beginning of the 21st century, Morinaga established a manufacturing subsidiary in Taiwan, in an attempt to
conquer a share of the island's market. Morinaga also targeted Hong Kong for sales. Yet its main interest lay in the
huge potential of the Chinese mainland, with its consumer market of more than 1.3 billion people. The company
launched construction of a manufacturing facility in Shanghai, which became operational by the end of 2004.
In September 2013, the 114 -year old Company established Morinaga America Foods, Inc. as a new North Carolina -
based facility to produce Hi -Chew candy. The new company, located in Mebane, Orange County, NC is a wholly -
owned subsidiary of Morinaga & Co., Ltd. of Tokyo, Japan.
Updated:
9/30/2013
Steve Brantley
Director, Orange County Economic Development
11
Presented to
:ounty Board of County Commissioners
October 15, 2013
114 -yr old company; founded in 1899.
HQ in Tokyo, Japan.
American subsidiary based in Irvine, CA.
World -class confectionary & candy maker with nearly
$2 billion in annual global sales.
Has over 40 product lines.
Asia's equivalent to a Hershey's, Mars or Nestle; & ranks
equal to Kellogg Company in sales.
11 candy company in Japan.
Japan is the world's 2nd largest
confectionery market.
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MORINAGA
Corporate philanthropy: "to be a company that
improves the lives of children worldwide."
Partners with international NGOs in developing nations,
places a special emphasis to promote healthy nutrition,
& donates funding for school facilities & educational
supplies in Africa.
1st Japanese corporation to be affiliated with the World
Cocoa Foundation (WCF); works to prevent use of child
labor in developing nations.
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Foundation
33
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Morinaga America, Inc. first began marketing its
#1 fruit chewable "Hi- Chew" candy on the West Coast &
is now expanding throughout the USA.
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Over 140 Different Flavors
Project began in February 2012.
Competition included Toronto, Portland OR, Philadelphia PA,
Richmond VA, Atlanta GA, & 18 sites in 12 N.C. counties.
11 total visits to Orange County (including visits by Chairman
Gota Morinaga & President -elect Toru Arai).
Interstate visible site became a criteria during 3rd visit.
3 closed session meetings with the BOCC.
2 meetings in 2013, with Governor McCrory & Secretary
Sharon Decker of the N.C. Department of Commerce.
January 2013 - Orange County became 1 of 2 finalist sites.
September 3, 2013 - Official public announcement by
Morinaga to select Orange County.
Orange County
• Board of County Commissioners
• Manager's Office
• Economic Development, Planning & Inspections
• Visitors Bureau, Public Affairs
City of Mebane
NC Department of Commerce
NC Department of Transportation
OF Lmp
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Chartered in 1881
Durham Technical Community College
InSpec Group
Durham Technical
o m m u n ter College �_ In Pec croup
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NORTH
CAROLINA
DEPARTMENT OF COMMERCE
Capital Investment:
$34 - $48 million
Employment:
90 - 120 jobs
Average Salary:
$37,969
Annual Payroll:
$3.4 million + Benefits
Facility Size & Type:
98,000 sq. ft.
Type of Operation:
Production of "Hi- Chew"
Site Size:
21 Acres (Buckhorn EDD)
The Company has not committed to making any additional investment at this time.
However, an expansion of equal size may eventually occur, since the site acreage is
large enough to allow for the facility to double.
Buckhorn Economic Development District, site is near
Ben Wilson Road &facing interstate I- 40/85, &within
sight of the Orange /Alamance county line.
Site was part of a larger tract of land rezoned by the
BOCC in 2012 to Office /Institutional to promote
business recruitment.
Site is currently undeveloped with no infrastructure.
Landowner will soon make application to have the site
rezoned and annexed into the City of Mebane.
45
m
Benefits of Infrastructure to Buckhorn EDD Site:
The other finalist location near Atlanta had offered
Morinaga advantages regarding a lower- priced site,
existing roads & utilities already in place, & other firms
within an established business park.
Utility lines & road access improvements necessary to
make Orange County's site competitive & attract
Morinaga will make adjacent properties more
developable, attractive, competitive, and appealing to
future business prospects considering Orange County.
7
Site and Proposed Infrastructure for Morinaga Facility (Conceptual Layout)
.•
Community Development Block Grant:
N.C. Dept. of Commerce has pre - qualified Project Rainbow
as eligible to apply for a CDBG, allowing the County to
receive reimbursement of up to $750,000 for site
infrastructure improvements. County has a 25% co -pay.
Grant criteria — at least 60% of total jobs created in the first
3 years must directly relate to Orange County employees
who are qualified as coming from low or moderate incomes
(earning no more than 80% of the County's median income
of $37,950), prior to coming to work for the company.
Orange County's "Article 46" % Cent Sales Tax Proceeds:
Also available, if needed.
Orange County:
12" water line to site N $375,000
10" sewer line to site N $200,000
Service road extension N $100,000+
(Design, permitting & construction of Ben Wilson service road
extension is approx. 12 months)
PSNC Energy:
4" natural gas line to the site
Cost will be paid entirely by PSNC Energy
Progress Duke Energy•
Deliver all electrical power to the property, to include
installing transformers & underground power lines at the
site. Cost will be paid entirely by Progress Duke.
NC Department of Transportation:
21500 -ft road access N $500,000
(extension of the existing Ben Wilson service road
parallel along the highway to Morinaga's site)
Fully paid by the N. C. Department of Transportation
Design & construction time is approximately 12 months
Road improvement improves the likelihood that nearby
Mattress Factory Road may one day be upgraded to
become a full interchange.
BOCC's Earlier Closed Session Meetings:
1St meeting on August 27, 2012 to learn about Project
Rainbow & discuss the County's recommended
"performance- based" grant to recruit Morinaga.
2nd meeting on January 24, 2013 for a project update.
3rd meeting on March 19, 2013 to meet with Morinaga
America's President Masao Hoshino, learn more about
the company and project, & give tentative approval of
the proposed Orange County incentive offer to
Morinaga.
52
Performance -Based Incentive is Calculated as Follows:
Inducement Grant calculated at 75% of the estimated county
taxable value of the project's capital investment, for up to 5
years. (For example, assuming a $48 million maximum
investment, approximately $308,000 annually x 5 years =
approx. $1.5 million total).
Performance grant will include a "claw- back" provision in the
contract to ensure that the firm's annual target for capital
investment & jobs creation is first verified, before any County
incentive would be provided over the initial 5 -year term.
Company would be required to provide health insurance for
its employees during the incentive period, as also required by
the State's incentive grant.
City of Mebane:
Mebane has proposed a supplemental "performance -
based" local incentive package (calculated as a % of the
capital investment) to be discussed and voted on in a
public hearing on October 7, 2013.
OF M4
Chartered in 18131
54
"One North Carolina Fund" program — $264,.000
performance -based grant
NC Dept. of Transportation — road access to site, at a
cost of $500,000
Durham Technical Community College's Hillsborough
Campus — technical training of new employees, valued
at $150,000 or greater .
Division of Employment Security — pre- screening of job
applicants to be provided by the Chapel Hill office,
which will help identify Orange County residents who
wish to gain employment with Morinaga.
Public Hearing on Orange County's Incentive:
The Inducement Grant paid by the County will come
from the County's "ad valorum" property tax revenues
that Morinaga generates after it is in operation,
supplemented by proceeds from the % cent sales tax.
Local and state government has the goal to promote
economic development by encouraging the location of
new businesses and the expansion of existing
businesses. The Local Government Act, North Carolina
General Statute 158 -7.1 outlines the requirements of
public hearings, and the public hearing has been
scheduled in compliance.
L.l
Our Morinaga Success Storx:
Highlights
Orange
County's efforts
to diversify our local
economy,
tax
base
& employment
for our
opportunities.
Creates more
& better
hi -tech
jobs, with health & related
employment
benefits,
for our
residents.
Demonstrates how the BOCC's commitment to prepare
our Economic Development Zones with utilities, zoning,
incentives, & thoughtful use of the % cent sales tax for
economic development, has proven to be a winning
formula for the long term.
Highlights the public's commitment to economic
development by way of passage of the % cent sales tax
for economic development.
grange Cc
welcomes
:)rinaga &To., Ltc
r,
Attachment #6
Site and Proposed Infrastructure for Morinaga Facility (Conceptual Layout) 59