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Home My WebLink AboutAgenda - 10-04-2011 - 4bORANGE COUNTY BOARD OF COMMISSIONERS ACTION AGENDA ITEM ABSTRACT Meeting Date: October 4 ,.2011 Action Agenda Item No. ~- -b SUBJECT: Recognition of Pink Campaign Sponsors DEPARTMENT: Emergency Services PUBLIC HEARING: (Y/N) No ATTACHMENT(S): INFORMATION CONTACT: Pink Campaign Certificates of Appreciation Doris Cecil, 245-6100 Kim Woodward, 245-6100 PURPOSE: To recognize local business partners who were major contributors of money, goods, or services to promote Breast Cancer Awareness through the Emergency Services Pink Campaign. BACKGROUND: Cancer is expected to surpass heart disease and become the leading cause of death in North Carolina and the nation by the year 2015. One in eight women will get breast cancer in her lifetime. Breast Cancer is not a disease that affects just women -approximately 1,910 cases of breast cancer were diagnosed in men last year. Breast cancer risk increases with age. Every woman is at risk. Breast cancer is the second leading cause of cancer death in women, exceeded only by lung cancer. Declining death rates are believed to be the result of earlier detection through screening and increased awareness, as well as improved treatment. The first sign of breast cancer usually shows up on a woman's mammogram before it can be felt or any other symptoms are present. The American Cancer Society recommends that women age 40 and older have a screening mammogram every year and should continue to do so for as long as they are in good health. Women in their 20s and 30s should have a clinical breast exam (CBE) as part of a periodic (regular) health exam by a health professional, preferably every 3 years. What is the Pink Campaign? Emergency Medical Technicians, Paramedics and Telecommunicators serve many victims of cancer annually. Many have relatives, friends and coworkers who are touched in some way by this deadly disease. Members of Orange County Emergency Services (ES) will be promoting Breast Cancer Awareness Month by wearing pink uniform hats and -shirts throughout the month of October. Orange County Emergency Services' ambulances and units will be marked during this month to further raise awareness for this effort. ES staff members will distribute literature to the public and be prepared to answer questions. Members of Orange County Emergency Services also participated for the third consecutive year in the Susan G. Komen race for the cure in June, 2011. Plans are underway for a bake sale at A Southern Season on October 22 to raise awareness as well as donate funds to the Susan G. Komen Foundation. a The project is made possible by the generous donations and discounts from the following sponsors: Sports Endeavors, Mincey's Graphics, Total Exposure Designs, PHE, Inc., Carolina Recording Systems Inc., Vietri, Inc., Carolane Propane Gas, Inc., Southeastern Emergency Equipment, and Piedmont Electric Membership Coop. Together these sponsors have helped Orange County Emergency Services raise nearly three thousand dollars in goods, services, and donations to promote breast cancer awareness. FINANCIAL IMPACT: Due to the generosity of these local business partners, there is no cost incurred to the County. RECOMMENDATION(S): The Manager recommends that the Board publicly acknowledge the generosity and dedication of these local business partners by presenting .certificates of appreciation. 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