HomeMy WebLinkAboutAgenda - 01-21-2010 - 6cORANGE COUNTY
BOARD OF COMMISSIONERS
ACTION AGENDA ITEM ABSTRACT
Meeting Date: January 21, 2010
Action Agenda
Item No. ~ - G
SUBJECT: County Support for Town of Hillsborough Wayfinding Signage Plan
DEPARTMENT: County Manager PUBLIC HEARING: (YIN) No
ATTACHMENT(S):
12/29/09 Letter from Hillsborough Town
Manager with Wayfinding Signage
Plan Executive Summary and
Financial Outlook
fNFORMATION CONTACT:
Frank Clifton, 245-2300
PURPOSE: To review and consider expressing support for the Town of Hillsborough's
Wayfinding Signage Plan; and to consider a funding request from the Town to support
implementation of the Plan.
BACKGROUND: The governing boards for the Town of Hillsborough and Orange County, as
well as their respective staffs, have previously discussed the need for navigational signage in
downtown Hillsborough to direct the public to various government offices and other community
amenities. The Town of Hillsborough recently completed a comprehensive Wayfinding Signage
Plan for the entire town. Hillsborough Town Manager Eric Peterson sent the attached letter to
the County regarding the completed Plan. An Executive Summary of the Plan and Financial
Outlook were also included.
In the letter, Mr. Peterson expresses the desire for the County to be an active participant in the
Plan implementation, including providing $48,000 to support the proposed signage associated
with County facilities. The total project cost for implementation of the entire Plan is estimated at
$312,000.
Staff suggests that the Board review and express support for the Town's Wayfinding Signage
Plan and requests that the Board consider the $48,000 in funding support requested by the
Town.
FINANCIAL IMPACT: There is no cost associated with reviewing and expressing support for
the Town of Hillsborough's Wayfinding Signage Plan. There is no County funding currently
allocated to help support implementation of the Plan.
RECOMMENDATION(S): The Manager recommends that the Board:
1) Review the Town of Hillsborough's Wayfinding Signage Plan as outlined in the
attached materials;
2) Express the County's support for the Wayfinding Signage
Town of Hillsborough for its work on the project; and
3) Authorize the Manager to send a letter of response to the
County's support for the Plan and indicating that th
Commissioners will include the funding request in its
discussions with plans to allocate the requested fun
discussions and decisions.
Plan and thank the
Town expressing the
e County Board of
FY 2010-11 budget
ds subject to those
Town
of
ills
~~~
December 29, 2009
Mr. Frank Clifton
Orange County Manager
P.O.Box 8181
Hillsborough, NC 27278
Dear Frank,
Our respective board members have discussed the need for navigational signage in downtown for both
visitors and government customers. The Town recently completed a comprehensive Wayfinding Sign
Plan to cover all destinations within and near town. The full plan is available on our website using the
following link http://www.ci.hillsborough.nc.us/content/wayfinding-si ngnage-plan . A summary of the
document that details the overlapping interests of the Town and County is enclosed.
A majority of the proximity and trailblazing signs have at least one Orange County facility listed and
some are solely for County facilities. We are hopeful that Orange County will be able to participate in
this important infrastructure improvement that will benefit its customers. Any assistance would be
appreciated as the town intends to move forward with this project as soon as full funding is identified.
The full project implementation contains many signs that are Hillsborough specific and the Town does
not expect County participation in those aspects. The total project budget is estimated at $312,000
including funds already spent on design and funds that will be spent on fabrication and installation. The
summary document shows a County contribution of approximately $48,000 to support the signage with
County facilities.
The Town is pursuing full implementation rather than a phased approach to provide maximum benefit and
impact. This allows us to offer the County an option to make contributions over time to this important
project. For example, if the County was interested in participating, it could make annual payments to the
Town towards its portion of the signage over a five year period. Hopefully, spreading the cost out over
time would make it easier to fund this project.
Please feel free to contact me if you have any questions, suggestions or would like to meet to discuss this
concept further. Thank you for your consideration.
Sincerely,
fi'"~ -
~=~, ~ L_,
Eric J. Peterson
Town Manager
Cc: Mayor Tom Stevens
Hillsborough Town Board members
3
101 East Orange Street • P.O. Box 429 Hillsborough, North Carolina 27278
919-732-1270 Fax 919-644-2390
®19D4 Twm of HiAsboragh
Wayfinding Signage Plan: Executive Summary and Financial Outlook
The WayfiriClirig Signage Plari is a signage plan aimed at helping visitors and residents easily locate key
destinations through coordinated signage that enhances the environment and complements the character of
Hillsborough. The purpose of the plan is to design, implement and maintain a system of destination and directional
signage to help identify important attractions in Hillsborough. The coordinated sign system will connect the
downtown historic district with the whole of town and will reflect the unique character and heritage of
Hillsborough while helping to make Hillsborough more navigable for residents and visitors.
The Wayfinding Signage Plan was developed by the Wayfinding Signage Task Force, Town of Hillsborough planning
staff and the design consultant, Design Workshop. The task force includes representatives from the following
important stakeholders:
Alliance for Historic Hillsborough Hillsborough Board of Commissioners
Chamber of Commerce Hillsborough Resident
Churton Street Corridor Task Force Hillsborough Tourism Board
Durham Technical Community College Orange County
The Wayfiridlrig Signage DeSigri MariUal provides standards for exterior wayfinding signs and establishes
a consistent and controlled sign program within the Town of Hillsborough. Uniform design, color, materials, logo,
typography and size relationships will help to visually improve the town. The design objective was to draw on the
inspiration of the historic character, the environment and setting, and the architecture of Hillsborough to produce a
signage system that is informative, attractive, expandable and compatible with the town's identity to aid in
ushering the next chapter in Hillsborough's history.
To the left are examples of the design scheme for the trailblazing and proximity signs.
The Wayfiridlrig Signage Plari recommends the installation of 68 new signs, including directional signs,
destination signs, parking icons, historic district signs, "welcome to" signs and informational pedestrian kiosks. It
also recommends that Orange County and the N.C. DOT perform sign audits within Hillsborough's town limits and
develop plans to coordinate signs, under their authority, with the wayfinding system.
Forty-four directional signs will be installed along high-traffic corridors for enhanced visibility and high impact. Of
these, 37 proximity signs will replace 29 existing uncoordinated signs. The new signs will advertize 26 additional
destinations. Of the destinations identified 27% are Town of Hillsborough destinations, 46% are Orange County
destinations, and 27% are non profit/other destinations.
~A
Trailblazing Sign
Proximity Sign
The two public parking lots as well as the parking deck will also have new identification signs that are coordinated with the wayfinding
system. Parking directional signs will be placed on proximity sign poles or on buildings, depending on location. Future directional and
identification parking signs will use the same parking symbol. The Wayfinding Plan recommends that Orange County adopt the same
parking symbol for County-owned public parking lots. Visitors to government offices and the courthouse as well as tourists and daily
shoppers will benefit from well marked parking.
There are two types of guide signs in the wayfinding system: destination and directional. Destination signage is located on individual sites
to identify a particular building or group of buildings. The Wayfinding Signage Plan recommends destination signage only at buildings and
sites that are owned and operated by the Town of Hillsborough. The plan recognizes that site signage should be developed by the entities
that operate each destination, though coordination maybe useful in the future.
The directional signs include trailblazing and proximity signs and guide visitors and citizens to key destinations. Directional signs are
located in the right-of-way along streets and indicate when a turn is necessary. The Wayfinding Plan includes directional signage for 33
destinations. Some of those destinations are owned by Town of Hillsborough but many are not. Directional signage includes locations
that are regularly accessed by the public and have been identified as key destinations by the task force. All destinations fall into the
following three categories: Town of Hillsborough, Orange County, and non profit/other. Advertizing commercial enterprises on
Wayfinding signage is prohibited. The following tables display the breakdown of destinations by ownership:
Ownershi # of Destinations Tota133 Percenta a of Total Destinations
Town of Hillsborou h 9 27%
Oran a Coun 15 46°/o
Non Profit Other 9 27%
Destinations are indicated on a varying number of signs. Each sign may have between one and three panels. Each panel displays the
name of one destination. The total number of panels for trailblazing and proximity signs are 111. The following table shows the
breakdown of panels by ownership of destinations.
Ownershi # of anels Total 111 Percenta a of Total Panels
Town of Hillsborou h 33 30%
Oran e Coun ' 44 40%
Non Profit Other 34 30%
Implemeritati0ri Of the Wayfiridlrig Plan depends on funding. Fabrication and installation of the signs can happen faster if
financial resources are combined. The overall impact of a comprehensive signage system will be widespread and the effects will be
positive for residents, downtown businesses, government employees, and visitors.
The following list includes all destinations, organized by ownership, that are represented by directional signage in the Wayfinding Plan.
Town of Hillsborough Orange Countv Non Profit/ Other
Cates Creek Park Social Services Durham Technical Community College
Cates Creek Greenway Health Department UNC Hospital (Future)
Transit SportsPlex Historical Museum
Historic Downtown Senior Center Burwell School
Town Annex County Campus West HYAA Ball Fields
Town Hall Campus Library Speedway Trail
Police Substation Courthouse Visitor's Center
Gold Park County Campus East Occoneechee Mountain
Riverwalk Public Market House Train Station (Future)
Occoneechee Village
Link Center
Board of Elections
Fairview Park
Whiffed Building
The costs of developing and implementing the Wayfinding Signage Plan include design fees, fabrication, and installation. The Wayfinding
Task Force and Town of Hillsborough Planning Department staff developed the plan in house, saving the costs of hiring a planning
consultant. The total costs of funding the plan are $312,200, which includes $35,000 already paid to Design Workshop for design
consultation and development of the design manual. The total costs for fabricating and installing the proximity and trailblazing signs are
$151,000. The cost of proximity and trailblazing panels displaying an Orange County destination is $47,661. This figure does not include
site signage at Orange County locations. The table below includes a breakdown of proximity and trailblazing panel costs in reference to
Orange County destinations.
All Trailblazin and Proximi Si ns Number Cost per Sign Installation
Cost Total
Cost
Trailblazing Signs - Type B 7 $2,000 $1,000 $21,000
Proximity Signs - Type C
Proximity Signs - Type D 18
19 $2,000
$3,000 $1,000
$1,000 $54,000
$76,000
Total Cost of Proximi and Trailblazin Si ns
Panels S ecific to Oran a Coun Destinations
# of OC Panels
Cost per
Panel
Total Cost $151,000
Trailblazing Signs - Type B 7 $1,000 $7,000
Proximity Signs - Type C 18 $1,000 $18,000
Proximity Signs - Type D 17 $1,333 $22,661
Total Cost of Si n Panels with Oran a Coun Destinations $47,661
rn